Why do people from internet celebrities to popular artists have to wear "shanzhai" brand clothes when attending activities? In fact, the reason is very simple. Stars wear big brands on important occasions, which are expensive. These clothes can only be worn once, because every time I participate in an activity, I will change a set. Unless the brand provides them, even the artists are reluctant to part with them. The "shanzhai" version of the clothing is cheap and can be confused with the real one. Of course, if it is discovered by netizens, it will be embarrassing and affect the image of itself and the brand. Therefore, it is completely understandable that the star network is wearing fake goods, and in a sense it can be regarded as a performance of saving.

Actress Song Zhiya wrote a letter of apology, and Song Zhiya also wrote a letter of apology. She admitted that some of the clothes she wore in "Being Single is Hell" were fakes, apologized to the designers for her creation and ignoring copyright, and apologized to those who were disappointed and injured! Previously, Song Zhiya opened a number of social platforms in China, and often boarded various hot searches. I thought she would find other reasons to explain, but I didn't expect that she really knew that she still wore fake ones and marketed rich women. Is this the first online celebrity to fall in love?

More and more Koreans admit that some clothes they wear are fakes. After BLACKPINK, the female guest of Korean love story "Single is Hell" became the hottest online celebrity in Korea in 2022. In just a few days, Song Zhiya's clothes, quotations, makeup, and even her favorite gadgets and food all started the screen-brushing mode in China. It was revealed that Song Zhiya's advertising price in Xiaohongshu is as high as 60. 1 10,000, and if it is promoted on other platforms simultaneously, it will add another 300,000.

However, some people have rebelled because of her frequent appearances. In addition, it is now exposed that she is wearing a fake to apologize, and the rich have set up a big rollover. I'm disgusted with her online marketing, and some people in Weibo even brushed up the topic of Song Zhiya getting out of China.

Song Zhiya's popularity caused by wearing fake goods came quickly, and behind the appearance and sudden popularity of Song Zhiya, it may be a new idea of Korean cultural export. The blogger said that due to the achievements of China bloggers such as Li in cultural export and the trend that the influence of online celebrities gradually exceeds that of stars, Koreans who have been blocked from China for many years have thought of a curved route to expand their influence from the media, so as to drive the industry.

This may also explain why Tik Tok quickly launched the "Song Zhiya Filter", while jiaozi, whose topic is getting more and more detailed, appeared on Weibo. Click in and it is the content of Song Zhiya Spring Roll jiaozi. With the official endorsement of South Korea and the foreshadowing of the media, Sister Song Haofeng quickly swept the Jane China Network with her strength.