Live broadcast of men's health products with goods will be banned. Health care products belong to medical care and sensitive products, and male health care products will involve obscure content. According to the relevant public information, the live broadcast platform focuses on monitoring and handling the illegal acts of falsely publicizing the efficacy of adult products in commodity promotion. In case of violation, relevant commodities will be deleted. If the circumstances are particularly serious, 20 points will be deducted for serious violations and the account will be banned for 3 days.