For example, today's headlines, Tik Tok, car express and other platforms have provided huge subsidy policies in recent years. You only need to publish original videos on their platform, and you can get good profits.

Second, channel sharing.

Channel sharing is actually a very direct way of video revenue.

Third, advertising cooperation.

When your short video has a certain amount of play and fans, you can consider shooting advertising videos and product implants. To earn more income. Advertising realization is also a common way to realize, which can be roughly divided into four categories:

1. headline advertisement

Title advertisement refers to an advertising form in which the name of the sponsor or advertiser is added before the program to promote the brand and expand its influence.

2. Patch advertising

Patch advertisement is a kind of special advertisement, which is attached to short films, usually at the beginning and end of the film. The arrival rate of this kind of advertisement is higher, but the income will be lower than other forms of advertisement.

Implant advertising

Product placement is to put a brand of goods into a short video plot, so that the audience can be familiar with or remember this product or service again and again unconsciously.

This kind of advertisement is not as blunt as the first two kinds of advertisements, and naturally enters the video content, and the user's acceptance is relatively high.

4. Brand advertising

Incorporate the above three.

It is said that bloggers with 3w fans in Tik Tok can receive advertisements, and the cost of a single video advertisement for millions of people is basically 5W.

Fourth, fans realize that

At present, the "fan economy" is no longer strange to everyone. No matter what industry, I hope fans will bring them lasting benefits and realize realization. If your short video column already has 10W+ fans, you can try this monetization method to accurately market the fans and bring benefits to the team through fans.

Verb (abbreviation of verb) the realization of e-commerce

The realization of e-commerce is to achieve sales for some stores through the short video we released, and we get some profits from it. These stores can be our own self-operated e-commerce, or they can be in the form of taobao guest.

1. Self-operated e-commerce

Self-operated e-commerce companies tailor the procurement standards that meet their own brand demands and consumer needs, introduce and manage the sales of various branded goods, highlight the credibility of their own brands with many reliable brands as the support point, and build e-commerce itself into a very valuable brand. The advantage of self-operated e-commerce is to accurately provide goods for its own users, and the profits will be relatively more.

2. taobao guest realized it.

At present, taobao guest is a promotion mode of charging by transaction. As long as it gets the product code of the promotion area in taobao guest, any buyer (including yourself) can get the commission paid by the seller and earn the difference after entering the Taobao seller's shop through your personal website, Weibo's post and product link. This way of realizing cash is relatively simple and suitable for some small teams or network celebrities.

IP image construction:

Make the prominent image in the short video IP.

The advantage of building IP is that it will bring a series of ways to realize it in the future. For example, these IPS will be broadcast live. At this time, they have a certain number of fans themselves, and they can ask to be appreciated or promote their products in the usual live broadcast. You can also do IP peripheral sales or hold some offline activities to realize it.

Sixth, knowledge payment.

High-quality content can be transformed into services or products after being exported. For example:

1. Logical thinking

By combining short video with knowledge payment, users can answer questions in their own professional fields through short video, so that their knowledge can be realized and the added value of knowledge can be realized.

Seven, other ways to achieve.

1. Realization of copyright

Refers to obtaining relevant income by authorizing others to use copyrighted content.

Just like some best-selling novels, they authorize or even transfer the copyright, and others can use it to make movies and TV series. For mature short video teams, if the works have great influence, they can further make copyright profits.

2. Media influence

The content of other IP can be forwarded on the fan platform, and other IP can be promoted.

The influence of short videos can be measured by data, which can generally be shown from two angles: one is the amount of play, and the other is the number of fans.

3. Realization of training

Take "Ergeng" as an example. His Second College opened in April, attracting many students to attend, catering to the needs of many film and television organizations who want to participate in content production but can't master the rules of short video production. He made a curriculum system for everyone to practice.

4. Realize education

For some knowledge-oriented short videos, such as beauty, clothing matching, slimming and fitness, such short videos can be sold according to the number of fans or team influence in the future, which is also a way to realize.

encourage and reward

For example, your short video is interesting enough to win the love of some people. If you post it on Weibo, others may find your video interesting and appreciate it, or what you provide is valuable. If there is a reward on Weibo, people may reward you and realize it.

Regarding the realization of the short video industry, in fact, when you have the resources and ability, you can shoot small online movies.

If the content is excellent and the promotion is well done, the realization will naturally come true; In addition, you can also do traffic alliances to increase popularity and visits by exchanging traffic with each other.

In fact, the essence of Tik Tok is still a kind of content marketing, and the possibility of realizing it can be greatly increased through continuous exposure and continuous powder increase.

Many novices don't have a set of operation methods and reproducible routines when playing Tik Tok. They just follow the trend to see which video content is popular, the content homogeneity is serious, and the attention is naturally low.

And those millions of Tik Tok sizes that can quote advertisers don't rely on luck and intuition, but spend most of their energy on studying users, so as to quickly copy and create good-looking, fun and easy-to-use content and realize high-quality and large-scale content output.

Therefore, the only chance to get meteor fans is to have good content creation.

So what is popular in Tik Tok?

How can we build a million-level Tik Tok scale in a short time?

If you want to avoid detours, you have to have an old driver to lead the way.