The annual sales of underwear market in China exceeds 654.38+000 billion, with an annual growth rate of nearly 654.38+00%. In the whole market, women's underwear accounts for 60%, which has become the top priority of the whole underwear industry. However, ordinary underwear has reached the bottleneck, and functional underwear is constantly occupying market share. Meiyikang underwear with natural antibacterial function is a successful underwear brand in the industry transformation.
Meiyikang underwear adheres to a brand road with its own characteristics, and combines health and beauty to make it a new functional underwear in generate, which is a major promotion feature of Meiyikang underwear. These fully reflect the attitude that Meiyikang Underwear has always contributed to the eternal health and beauty of mankind, engaged in brand management, and promoted the progress of the underwear industry.
Meiyikang underwear has well grasped the psychological needs of female consumers, successfully implanted the concept of health and environmental protection into brand operation, and has shown a good trend of steady development in domestic and foreign markets.