1. achromatic color matching
The so-called achromatic color matching refers to the color matching of black, gray and white, which has fewer opportunities in daily life. Because of the lack of color matching, it presents a dull and lifeless feeling. Therefore, achromatic color color matching is a weak color matching method. The sense of value is classified in the advanced range, which is more suitable for high-priced products such as high-end clothing, fine products, jewelry and automobiles, and is used for avant-garde and extreme products.
2. achromatic color color matching
Choosing any color to match with black, gray and white is called achromatic color color matching. When you can't find a suitable color scheme, you can consider using black, gray and white, because this color scheme is the most stereoscopic, complete and unquestionable. The combination of black, gray and white easily leads to advanced color matching;
3. Similar color matching
The method of matching similar colors is called similar color matching. Contrast color matching is the use of contrast colors to match, and the three vertices of a triangle are composed of three primary colors (red, yellow and blue), which are mixed with each other, giving people an avant-garde, bright, cheerful and popular feeling. Young people suitable for restaurants.
4. Color matching of chromaticity
Homochromatic color matching is a color matching dominated by chromaticity. For example, the color matching of three primary colors is a high chromaticity color matching, and pink with purple is a bright color matching, which belongs to a medium chromaticity color matching. Chromaticity color matching is a very lively and flexible color matching method.
5. Brown color matching method:
Brown is an easy color to match among all colors, so here is a special introduction to the color matching method of brown. Its color matching method can be dark brown with light brown, light brown with dark brown or with red, orange and yellow, or with black and gray. If white is blue-black, black-purple with deep coffee is not only a color scheme of chromaticity, but also suitable for teahouses and so on.
Color matching skills in poster design;
1. Use a color. Here, first choose a color, and then adjust the transparency or saturation (in layman's terms, lighten or deepen the color) to generate a new color for the poster. This looks uniform in color and layered.
2. Use two colors. Choose a color first, and then choose its contrast color, so that the whole page is rich in color but not expensive.
3. Use a color system. Simply put, it is to use a sensory color, such as light blue, light yellow and light green; Or khaki, khaki, khaki. The method of determining color varies from person to person.
4. Use black and one color. For example, a red font with a black border feels "jumping". Anyway,
Poster design can determine the warmth and coldness of colors according to the theme of your poster design. For example, for office work, choose some cool colors, which are more capable and concise, and for festivals, choose warm colors and bright colors.