Very brain-nourishing, more than 700 million cups a year = sold a lot = bought by many people = delicious, otherwise how many people buy = I want to buy this if I want to drink milk tea.
Hengyuanxiang, Yangyang-Hengyuanxiang
Advertisements often heard in this Spring Festival are shown three times at a time. But it is because of simplicity and repetition that many people remember it. Marketing guru Ogilvy said that the meaning of advertising lies in repetition. Although repeated advertisements don't mean that users will buy your products, if users don't read or remember your advertisements at all, advertisements can't persuade them to buy your products.
Fear of getting angry, drink Wang Laoji-Wang Laoji
Opening up new categories, Wang Laoji was originally a kind of tea in Guangdong, but this advertisement defined it as a beverage, which opened up a larger field. Something similar? There are recent advertisements with fragrance, such as being hungry and sleepy, drinking fragrance and fluttering, and entering the field of functional drinks.
Charging for 5 minutes and talking for 2 hours-OPPO mobile phone
OPPO's advertisement should be said to be the most successful advertisement among mobile phone manufacturers in the past two years. In contrast, it directly wrote its own selling point. Although it is true to talk for two hours in five minutes, everyone remembers this advertisement and left the impression that OPPO mobile phones charge quickly.
We don't accept gifts this year, but we also accept melatonin-melatonin.
This advertisement is also a classic advertisement that occupies major TV stations during the Spring Festival. You can't hide it if you want to. This advertisement helped Shi Yuzhu salted fish with a debt of 65.438+0.2 billion to turn over and become a rich man. The advertisement of melatonin is the selling point of gifts. The target group is not old people, but children. This is particularly accurate. It is said that Shi Yuzhu is chatting with old people in the park, which shows how important user research is.
You're beautiful.-nature hall.
This advertisement is my personal favorite. The normal routine of cosmetics is to help people become beautiful. The advertisement in Nature Hall tells you that you are beautiful, and we just let your natural beauty show.
We don't produce water, we are porters of nature-Nongfu Spring.
This is the same as the advertisement in the Nature Museum above.