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1 0,000 pieces of yoga pants became a show-off label. Why is a pair of "autumn trousers" so expensive?
Lululemon has been pushed to the forefront recently. The clothes produced by this brand don't have any logo or label, but a pair of his fitness pants can be sold for more than 1000 yuan. But also as a sign to show off your wealth. Wearing this brand of fitness pants in the gym simply makes you feel superior. Behind such a pair of fitness pants is the middle class's showing off of wealth and worship of money, and it is also the pursuit of wealth and status by various young girls.

This brand first broke out in Canada and became the biggest dark horse of sports brands in 2020 at a very rapid speed. At one time, it far surpassed Adidas, only one place lower than Nike, and became the second largest sports brand. Different from other brands, this brand's products do not have their own LOGO. Seeing this, do many people want to ask, why does it make a pair of yoga pants without any LOGO and label sell at a high price of 1000 yuan? Not only that, but also many people rush to buy it, and even become the iconic object of judging a person in the gym? The reason is the way this brand sells.

First of all, the brand advertised these pants? Magic effect? It is said that these pants are designed with four-dimensional elasticity, so they won't feel tight at all, and even contain silver ions to accelerate fat burning. After wearing it, it feels naked and skin-friendly, which makes the movement more unrestrained. The whole feeling is like butter, soft and silky. It is these words that make the sales of sportswear of this brand smoother.

Not only that, there are countless bloggers who recommend this brand in Little Red Book. Even GIGI, Kenner and Yang Mi, sports stars, are fans of lululemon. In the women's thinking of pursuing this brand, money is not only rich, but also rich, leisure, figure and lololemon. In the gym, wearing lululemon is a step closer to Bai.