1. Strong traffic support: As a brand owned by ByteDance, Xiaohe Health has a huge user base and traffic advantages, relying on big platforms such as Tik Tok and Today Headlines. This traffic advantage will help Xiaohe attract users healthily and quickly, and improve brand awareness and influence. The disease-related content in these platforms has also brought a lot of traffic to Xiaohe Health, which is helpful to improve the conversion rate of online consultation.
2. Extensive medical resources: Xiaohe Health has completed a number of medical-related acquisitions and investments in a short period of time, including medical company Mo024 Technology, offline clinic "Guo Song Clinic", online psychological service platform Good Mood, and high-end private medical institutions for women and children. The integration of these resources provides abundant medical resources for Xiaohe Health, helping it to provide all-round medical services.
3. Xiaohe Health cooperated with authoritative medical institutions and experts at home and abroad to build more than 800 categories, more than 40 million structured contents, popular science articles on health knowledge, expert questions and answers and videos in the medical and health field.