With regard to the classification of jam trademarks, we can quickly find out that they belong to category 29 -2904- pickled dried fruits and products-jam 290024 and cranberry jam (candied fruit) 290 156 through the classification encyclopedia listed in Bajie intellectual property trademarks.
Lishui trademark transfer and trademark registration are usually the only way for enterprises or individuals to obtain trademarks. Both methods have their own advantages, and enterprises can choose different ways to obtain trademarks according to their own business models. Although there are great differences between the two methods, the ultimate goal of obtaining trademarks is the same, both of which are to determine the position of enterprises in the market.
In fact, regarding trademark transfer and trademark registration, the reason why the cost difference between them is so large is actually very simple and complicated. Because the cost of trademark is not only the economic cost of registration, but also the long time cost. Time is too important for modern enterprises. In the process of trademark registration, the policy on trademarks may change.
Emerging e-commerce platforms such as Taobao and JD.COM have shortened people's shopping time, and people can browse and choose all kinds of goods without leaving home. In the city shopping center, shopping, catering, leisure, entertainment and other through-train services are realized, and the rise of take-away service is more convenient and saves people's time.
Time has always been the core problem to be solved in business model, and trademark transfer is a matter of time. A series of procedures for trademark registration, from thinking about the name of the trademark, to searching and then to registration, seem to be unable to complete all the registrations within one year. Obviously, trademark transfer perfectly avoids this point. After all, it is an approved trademark, and naturally there is no need to go through the review process.
For brand building, it takes time to register the name of a trademark, and it also takes time to prepare materials. There is also a long time for trademark examination, which is beyond your control, and even the examiners will be subjective. Buy a trademark as long as you choose your favorite trademark, and then you can use it after a few days of negotiation, saving time, promoting it immediately and reducing the risk.
Trademarks need publicity to let everyone know that they exist. Because the registered trademark is a new trademark, there is no consumer base, and publicity is very expensive. The trademarks obtained after trademark trading have a certain consumer base, and there will be no big problems in trademark promotion, which seems to save costs. In this way, it is well-founded that the trademark transfer cost is higher than the registration cost.