Current location - Health Preservation Learning Network - Healthy weight loss - Netease "slimmed down" again, and the rich APP went offline.
Netease "slimmed down" again, and the rich APP went offline.
Recently, Netease Rich APP released a product offline announcement. At present, the online recharge service has been closed, and the operation will be completely stopped and the server will be shut down from next April 1.

Netease Rich APP indicates that the offline is due to business adjustment, and that all users can log in and export bills by themselves through Netease Rich App for subsequent retention and management.

According to public information, Netease Money is an APP with automatic bookkeeping as its core function, which was launched by Netease (NASDAQ: NTES) in July 20 15. It aims to improve bookkeeping efficiency through automatic bookkeeping and credit card management, and provide users with a platform for asset management. Netease has the money to support one-stop management of cash, bank cards, stocks, funds, deposits and accounts receivable and payable, and support automatic synchronization of online banking bills and presentation of bill details.

Users have expressed their reluctance on social platforms.

20 15 with the fiery heat of internet finance, all kinds of bookkeeping and financial management apps have also become the new outlet of internet finance. In June of the same year, Netease released the bookkeeping wealth management product "Netease has money", which officially laid out the field of asset management. The main function of Netease Rich APP is to access the domestic prime Bank credit card and debit card, and automatically keep accounts and manage money for users.

Bookkeeping app is not only as simple as a tool, but also has evolved into an important diversion entrance for personal finance. Most fee-based apps have begun to transform into financial supermarkets and personal asset managers: their functions are not only basic functions such as account management and financial data analysis, but also rich financial services such as high-yield wealth management products, peer-to-peer lending and online credit card processing.

However, from the launch of 20 15 to the present, Netease's rich monthly users have not been as good as expected. According to the data monitoring report released by Bida Consulting, in June, 2020, 10, among the bookkeeping apps, the notebook ranked first, the number of active users was 436 10000, the cloud wallet was second, the number of active users was 172000, and Netease ranked 10 with money.

In addition to the poor performance of APP, the suspension of operation is also related to Netease's business adjustment in recent years. From the end of 20 18 to now, many businesses such as blog, live broadcast, wealth management and photo album have stopped one after another.

20 18, 1 1, Netease blog business moved to loft.

2065438+2008 65438+2008, all products of Netease Finance went offline, including but not limited to flexible guarantee, stable win for three years, profit increase guarantee, smart investment, easy money bag and cash treasure.

20 18 12, the pan-entertainment mobile social live broadcast platform Netease mint completely stopped operating.

On February 20 18, 18, Netease comics were packaged and sold to Mi Le.

On May 20 19, Netease Photo Album officially stopped serving and shut down the server.

2065438+In September 2009, Netease announced that it would sell its cross-border e-commerce platform Netease Koala to Alibaba for $2 billion.

2065438+In September 2009, Netease Network Disk announced that it would close the entrance of the main station on1October 30th, 165438.

After a series of "slimming", Netease released its report card after going into battle lightly. 20 19 financial report shows that Netease has a net income of 59.24 billion yuan and a net profit of156.6 billion yuan. In 20 19, the annual revenue of the game business was 46.42 billion yuan, up by 16% year-on-year, and the game revenue accounted for 78.4%.

Through frequent business adjustments, Netease is now more focused on games and content tracks. The latest quarterly report in 2020 shows that Netease's net income in the third quarter was 65.438+0.866 billion yuan, a year-on-year increase of 27.5%. The net profit was 2.998 billion yuan, compared with 4.537 billion yuan in the previous quarter and 465.438+342 million yuan in the same period last year. Income mainly comes from three aspects: games, Taoism, innovation and other businesses. In the third quarter, games remained Netease's largest source of income, accounting for 74%; Youdao is the fastest growing business of Netease, with a year-on-year growth of 159% to nearly 900 million yuan in the third quarter, accounting for 5% of the total revenue; Innovative business and other businesses accounted for 265,438+0%, including advertising, Netease YEATION and Netease Cloud Music.

As of the press release of Red Star Capital Bureau, Netease's share price closed at 9.266 USD/share, and its current total market value is 64.03 billion USD.

Editor Deng

(Download Red Star News and prizes! )