Oriental series bistro was established on 202 1, focusing on building the standard brand of China barbecue chain. As the pioneer of Internet barbecue category, a series of tavern brands in the East have been keen to create "exquisite and informative" barbecue brands.

Since its inception, word-of-mouth popularity has continued to soar, rapidly occupying the market position of the industry. The company takes brand strength, product strength and service strength as the core market competitiveness, and creates a unique barbecue brand for consumers. Accumulated a large number of loyal fans in a short time.

In 2022, a series of pubs in the East started with brand-new barbecue subcategories and brand-new visual images. Dongfang Yichuan is well versed in the new market structure. In the future, it will further subdivide the catering audience market, cut into the market with various categories, constantly consolidate products, optimize services and enhance brand temperament, and make Dongfang Yichuan a midnight food shop for China people.

There are currently 40 chain stores in Shanghai.