Generally speaking, the endorsement cost of first-line stars is as high as 5 million to100000, or even hundreds of millions, while the endorsement cost of young stars is usually between 500000 and 2 million. The endorsement fee for second-tier stars is generally 6.5438+0 million to 3 million, and the endorsement fee for third-tier stars is 200,000 to 500,000. Of course, these are approximate ranges, and the specific expenses need to be decided according to the actual situation and the influence of the stars.