Product taste and product specifications Jianlibao sports drink is rich in alkaline electrolyte, natural honey and no caffeine, and has the following functions:
Good acid-base balance-containing alkaline electrolyte, promoting acid-base balance in the body, helping to eliminate fatigue and quickly restore physical strength.
Honey nourishes the body well-adding natural honey, which contains a variety of nutrients and nourishes the body.
Energetic and healthy-"Qi" can promote the rapid replenishment of electrolytes and restore physical strength quickly.
Headquartered in Sanshui District, Foshan City, Guangdong Province, Jianlibao has a modern factory building of over 260,000 square meters and is one of the largest beverage production bases in China. The company introduced the world-advanced production lines of canned, plastic bottled and soft packaging from the United States, Sweden and other countries, and set up subsidiaries in Huairou, Beijing, Zhenjiang, Jiangsu, Xi 'an, Shaanxi and Kunming, Yunnan, with an annual production capacity of 6.5438+0.5 million tons. The marketing network is all over the country, and overseas marketing branches are all located in Hong Kong. At present, the company has Foshan Sanshui Jianlibao Fute Container Co., Ltd. and Foshan Sanshui Jianlibao Plastic Products Co., Ltd., which are the largest manufacturers of cans in China, and their output ranks among the forefront of similar enterprises in China, providing strong support for the company's specialization and industrialization development. Beverage production is the core business of Jianlibao Group, and its main product Jianlibao sports drink is the first sports drink containing alkaline electrolyte in China.
From 65438 to 0984, the newly born Jianlibao was designated as the special sports drink for China sports delegation, and accompanied athletes to participate in the 23rd Olympic Games, contributing to the gold and silver medals of the delegation. Jianlibao is famous at home and abroad, and is known as "China Shenshui". Let Jianlibao become the most famous beverage brand in China. Also in 1984, Jianlibao won international recognition at the Olympic Science Conference. The president of the International Weightlifting Federation publicly advised athletes all over the world not to use stimulants, but to drink Jianlibao.
From 65438 to 0988, Jianlibao won the second prize of national scientific and technological progress, which is the highest honor in the beverage industry since the founding of the People's Republic of China. From 65438 to 0995, Jianlibao won the gold medal in new york Food Festival for its "healthy, natural and pure taste". In addition, it ranks fifth in Fortune magazine's "50 most admired enterprises in China as a whole". From 1988 to 1997 and 10, the annual production and sales volume ranked first in the soft drink industry in China. In 2002 and 2003, the company successively launched a series of juice drinks, such as Season 5, Qi Baoguo and A8. In 2003, the company's beverage business successfully passed the "ISO 900 1-HACCP quality and safety management system" certification, and the company was selected as one of the top 500 Chinese enterprises. In 2004, in the list of "China 500 Most Valuable Brands" compiled by the World Brand Lab, Jianlibao ranked 43rd with the brand value of1021500 million yuan. In 2006, the company won the titles of "Leading Enterprise in China Food Industry in 2006" and "Top Ten Influential Brands in China Beverage Industry in 2006". In the same year, the chairman of the group company won the title of "Top Ten Most Influential People in China Food Industry in 2006". In 2007, he won the "China National Brand Award". In 2008, Jianlibao Group launched nine new products in three categories: 1984 Jianlibao, Sunshine Fruit Flower and Apple Xida. "I'm active, drinking Jianlibao", "Sunny fruits are freshly squeezed" and "Eating snacks and drinking Xizi apples" show you a brand-new product image. Jianlibao is a healthy drink with good function, which has been sold well at home and abroad for more than 20 years. It has a high popularity, a good mass base and a wide range of consumers. In 2009, Jianlibao will join hands with dealers to create greater glories and seek unlimited "money" scenery.
"Asian Games Cheerleading National Trials": In 2009-20 10, Jianlibao used the Asian Games to strengthen brand building, and jointly launched a series of sports marketing such as "Asian Games Cheerleading National Trials" with CCTV5. With the support of comprehensive advertisements, it reshaped the brand image, promoted brand rejuvenation, attracted the preferences of young people and stimulated the sales boom;
"New Asian Games Clothes Strive for Gold and Silver": The Asian Games gold and silver clothes are listed strongly, and with the nationwide promotion of "New Asian Games Clothes Strive for Gold and Silver", there is a chance of winning 50 million prizes. Chengdu's national investment promotion, coupled with the gradual improvement of sales network and sales staff services, support for regional distributors' market investment, and increase commercial actions and consumer promotion cooperation will greatly increase Jianlibao's sales and create profits for customers;
"Jianlibao's new generation sports beverage" Love Sports "is listed: the regional distribution right is stable, the sports beverage has a good prospect, and the business items are rich and marketable (Jianlibao's new generation sports beverage will be listed soon), laying a foundation for customers to seize the opportunity of sports beverage market, expand the scale of beverage market, and drive business growth and profit return.