The selling points of Taobao products must be true, and consumers should not be deceived. Don't exaggerate the function of the product for the sake of rapid promotion, and the advantages of the product in the market should be reasonably and moderately enlarged. False propaganda will greatly reduce the reputation of shops and products.

2. Choose the right shooting scene

Each product has a specific place of use, and if the shooting scene is chosen properly, it will cause the buzz of consumers. Therefore, if you want to make the advertisement of a product more attractive, you usually choose a scene that suits the purpose of the product when shooting. If you can't find a suitable scene, you should skillfully match the scenery and props.

Step 3 pay attention to the later period

An optimized product advertising video needs time and energy to polish, so if you want to shoot a product advertisement that is particularly attractive to customers, you must refine it in the last step. Editing, production, special effects, dubbing and so on must be in place.