More importantly, it should have the exclusiveness of a wide range of people, and it is the cutting-edge high-quality high-tech reliable and outstanding leading cosmetic products!
The competition in the cosmetics market is becoming increasingly fierce. In order to win in the competition, the design of cosmetic logo, the most symbolic visual effect symbol of cosmetic brands, has become the focus. However, before designing cosmetic logo, we should fully understand the brand positioning and make a choice on the overall style of cosmetic logo design. Next, we will introduce you to the popular trend of cosmetic logo design style.
1, simple and abstract
With the continuous development of the times, cosmetic logo design is also slowly changing. According to the long-term research, it is found that the design style of cosmetic logo is gradually changing from complex artistic painting design to contemporary simplified geometric graphics; From the actual brand image to the trademark logo of words or abstract geometric figures.
Cosmetic logo design from complex to simple, especially the expression of logo. Nowadays, more concise cosmetic logo design can produce outstanding visual impact. The change of cosmetic logo design from concrete to abstract is also influenced by fast-paced life. These simpler and more abstract logos are easier for the audience to remember.
2, creative, three-dimensional
Cosmetic logo design is more artistic, creative and aesthetic, but the changes of logo color design are more and more diversified and the application is extremely rich, which makes the logo more textured. Secondly, cosmetic logo design gradually changed from plane to three-dimensional. With the cosmetic logo design becoming more and more systematic, the three-dimensional expression makes the cosmetic logo design more colorful and the actual effect more prominent. The constant change of the design style of this cosmetic logo gives the cosmetic logo a new development trend.
3. Nature and Harmony
Cosmetic logo design embodies nature and harmony, which is one of the popular development trends at this stage. Design to the extreme, usually can produce a sense of harmony, which is just in line with the Confucian concept, but also the concept that has been advocated by today's social development. Cosmetics, in a sense, are very good for improving skin balance, and express the importance to nature. Therefore, when designing cosmetic logo, designers can achieve the highest level of harmony among floor-standing promotional products such as skin care products, trademark logo and bags from the perspective of customer experience.
The above are some popular trends of cosmetic logo design style, from which we can see that the change of public demand for logo style is some change of public life concept. The public pursues quality, aesthetics, health and nature, and the design style of cosmetic logo will be improved according to some ideas.