1. Different needs: Losing weight is a health problem that is widely concerned. Many people hope to lose excess weight to improve their health and appearance. Therefore, there is a large number of potential consumption demand in the weight loss market. In contrast, yoga, as a kind of physical and mental health exercise, is loved by some people, but the market demand is relatively small.
2. Market competition: The competition in the weight loss market is fierce, and there are many different weight loss products and services for consumers to choose from, including weight loss drugs, weight loss equipment, weight loss diet and weight loss training. These products and services have formed a huge weight-loss industrial chain, attracting a lot of investment and business opportunities. However, the yoga market is relatively small, with relatively little competition, mainly yoga studios and personal trainers, and the market scale and business opportunities are relatively limited.