Method/step 1:

To make a beautiful poster, we must first make clear the theme of the poster and collect relevant pictures and text materials according to the theme. Determine the content of the products or activities to be promoted in the poster, and draw up the propaganda slogan or introduction to prepare for the production of the poster.

Method/Step 2:

After selecting the material according to the determined topic, it is necessary to sort out and modify the material and apply it to the poster. The first is the design of the poster background. Depending on the theme, if the theme is related to the "sea", the background color can be blue, or it can be a pattern background related to the sea. Making the background tangent to the theme is the key to making a beautiful poster.

Method/Step 3:

After the background color of the poster is determined, it is necessary to typeset the overall layout of the poster, that is, where to put the picture and where to put the text. It is necessary to draw the overall layout on a piece of white paper to provide reference for later typesetting. The layout should be illustrated as much as possible, and the poster layout should not be too dense, detailed and appropriate.

Method/Step 4:

According to the layout requirements, the text should be typeset first. Put the text to be introduced in the corresponding layout and change the font according to the overall style of the poster. Pop font is commonly used to make posters. This font is relatively easy and does not need to change the shape of the font itself. From the perspective of aesthetics and rigor, it is suitable for making posters. After designing the font, read it carefully to avoid unnecessary mistakes and language diseases.

Method/Step 5:

After the text is typeset, the picture should be typeset. Paste the picture into the corresponding layout area. The pasted picture should be clear and beautiful, and the color should not conflict with the background color. After pasting, the size of the picture should be modified to adapt to the size of the whole layout and the text on the layout, so as to maintain the coordination between the two.

Method/Step 6:

After the background, text and pictures are done, a poster is basically completed. But in order to make the poster more beautiful, it should be adjusted according to the effect reflected by the whole poster. When adjusting, try to enrich the content of the poster, adjust the color matching of the poster and highlight the eye-catching point of the poster. After adjustment, design an attractive theme for the poster and put the theme in the layout. The font of the topic should be the most eye-catching and the color should be the most prominent.

What are the requirements for product poster design? Poster design is a new profession based on the application of computer graphic design technology with the development of advertising industry. The main feature of this professional technology is a creative design activity or process of graphic art, which expresses the purpose and intention of advertising by using relevant design software on the computer, expressing advertising elements such as images, characters, colors, layouts and graphics, and combining the characteristics of advertising media.

There are many things to consider when designing a good product poster. Only by in-depth analysis of these elements can we better promote products. So what should we pay attention to in product poster design? The following small series will give you a good introduction.

1, the advertising lead should be related to the corporate philosophy and product mainstream.

2. The consistency of corporate logo design is always the most eye-catching. Corporate LOGO includes words, pictures, font tones and layout size, all of which are from the beginning to the present. No matter how the paper size of the poster changes, its proportion cannot be changed.

3. The written descriptions and price indicators of all parties shall be in a fixed format. The price of the product is the most important must-see for customers. The price tag should be carefully designed, including the frame style. Pay attention to the design of the arrow and match the frame pattern. The price must be clearly marked and clearly marked with arrows.

4. Don't change the main color of the layout easily. Posters pay more attention to customers' eyes, and don't change the main color of posters at will. Of course, it is certain that each schedule highlights the rendering according to different themes, but you can add layers of swatches to the main color, and pay attention to the harmonious transition of each layer, mainly reflected in brightness.

5. The typesetting format is relatively fixed. Layout format is one of the most important features after the main color, and it is also the key factor for customers to visually distinguish various posters. It's better to save than to have small print. In layout design, certain lace and decorative painting are essential, but not too complicated.

For designers, poster design can be said to be the most exciting thing, because posters have various forms of expression, a wide range of themes, few restrictions, emphasis on creativity and visual language, flexible use of points, lines, pictures and characters, and stress on plane composition and color composition.

Poster design is a new profession based on the application of computer graphic design technology with the development of advertising industry. The main feature of this professional technology is a creative design activity or process of graphic art, which expresses the purpose and intention of advertising by using relevant design software on the computer, expressing advertising elements such as images, characters, colors, layouts and graphics, and combining the characteristics of advertising media.

There are many things to consider when designing a good product poster. Only by in-depth analysis of these elements can we better promote products. So what should we pay attention to in product poster design? The following small series will give you a good introduction.

1, the advertising lead should be related to the corporate philosophy and product mainstream.

2. The consistency of corporate logo design is always the most eye-catching. Corporate LOGO includes words, pictures, font tones and layout size, all of which are from the beginning to the present. No matter how the paper size of the poster changes, its proportion cannot be changed.

3. The written descriptions and price indicators of all parties shall be in a fixed format. The price of the product is the most important must-see for customers. The price tag should be carefully designed, including the frame style. Pay attention to the design of the arrow and match the frame pattern. The price must be clearly marked and clearly marked with arrows.

4. Don't change the main color of the layout easily. Posters pay more attention to customers' eyes, and don't change the main color of posters at will. Of course, it is certain that each schedule highlights the rendering according to different themes, but you can add layers of swatches to the main color, and pay attention to the harmonious transition of each layer, mainly reflected in brightness.

5. The typesetting format is relatively fixed. Layout format is one of the most important features after the main color, and it is also the key factor for customers to visually distinguish various posters. It's better to save than to have small print. In layout design, certain lace and decorative painting are essential, but not too complicated.

For designers, poster design can be said to be the most exciting thing, because posters have various forms of expression, a wide range of themes, few restrictions, emphasis on creativity and visual language, flexible use of points, lines, pictures and characters, and stress on plane composition and color composition.

Poster design is a new profession based on the application of computer graphic design technology with the development of advertising industry. The main feature of this professional technology is a creative design activity or process of graphic art, which expresses the purpose and intention of advertising by using relevant design software on the computer, expressing advertising elements such as images, characters, colors, layouts and graphics, and combining the characteristics of advertising media.

There are many things to consider when designing a good product poster. Only by in-depth analysis of these elements can we better promote products. So what should we pay attention to in product poster design? The following small series will give you a good introduction.

1, the advertising lead should be related to the corporate philosophy and product mainstream.

2. The consistency of corporate logo design is always the most eye-catching. Corporate LOGO includes words, pictures, font tones and layout size, all of which are from the beginning to the present. No matter how the paper size of the poster changes, its proportion cannot be changed.

3. The written descriptions and price indicators of all parties shall be in a fixed format. The price of the product is the most important must-see for customers. The price tag should be carefully designed, including the frame style. Pay attention to the design of the arrow and match the frame pattern. The price must be clearly marked and clearly marked with arrows.

4. Don't change the main color of the layout easily. Posters pay more attention to customers' eyes, and don't change the main color of posters at will. Of course, it is certain that each schedule highlights the rendering according to different themes, but you can add layers of swatches to the main color, and pay attention to the harmonious transition of each layer, mainly reflected in brightness.

5. The typesetting format is relatively fixed. Layout format is one of the most important features after the main color, and it is also the key factor for customers to visually distinguish various posters. It's better to save than to have small print. In layout design, certain lace and decorative painting are essential, but not too complicated.

For designers, poster design can be said to be the most exciting thing, because posters have various forms of expression, a wide range of themes, few restrictions, emphasis on creativity and visual language, flexible use of points, lines, pictures and characters, and stress on plane composition and color composition.

What are the text arrangement skills of product posters? Font selection

There are many styles of fonts, just like smells and sounds, which contain different emotions, meanings and associations. If inappropriate fonts are used in the poster, the effect of information transmission will be greatly reduced, or even become invalid information, affecting the conversion rate.

① Consumers and users of automobiles, razors and game equipment. Mainly men. The poster design of their products can be based on the rough and tough characteristics of men, and choose fonts with thick strokes and strong strokes, such as square, thick, black, simple, Chinese and simple.

② Consumers and users of women's clothing, jewelry and skin care products. Mainly women. The poster design of their products can be based on the characteristics of elegance, softness, exquisiteness and fashion of women. , you can choose a font that is slender, curved, beautiful and changeable.

Promotional products usually need to convey very excited and intense emotions to users, which coincides with the strong impulse and excitement of male characteristics, so a large number of masculine fonts are used in promotional posters, which are heavy and conspicuous.

(4) According to the characteristics of children's cuteness, fun, roundness, liveliness and naughtiness, posters of infant products can choose cute, rounded strokes, playful and irregular fonts.

The consumers of literary clothes, jeans and other products are mainly young people with strong literary atmosphere. The poster design of their products can choose handwritten, retro and elegant fonts according to the characteristics of comfort, quietness and longing for slow life.

Character arrangement and combination

(1) readability of text. The main function of writing is to convey all kinds of information to the public. To achieve this goal, we need to consider the appeal effect of words and give people a clear visual impression. Can be staggered, pay attention to the different color changes of the text and some stroke changes.

(2) Different materials of the text. Combining different backgrounds and products advertised, we can design different materials for the main title text.

③ The color block is superimposed on the bottom of the text. By superimposing color blocks with different shapes and colors at the bottom of the text, the text is more prominent. When the color of the text is too similar to the background, this method can be used to prevent the text from blending into the background.

(4) line decoration. By appropriately adding some lines to the copy part, we can increase the attention of the text, and also make each part of the text clear and clear, with distinct functions.

What are the text arrangement skills of product posters? Global Ivy Bian Xiao will share them with you for the time being. If you are interested in website design, page layout and image processing, I hope this article will be helpful to your study or work. If you want to know more about the materials and skills of graphic design, you can click on other articles on this site to learn.