How did Zhong Shanshan suddenly become the richest man? Since the establishment of 1993 Yangshengtang, Zhong Yong has kept a low profile for nearly 30 years. This time, Zhong Shanshan became the richest man again, which also showed us the powerful strength of the real industry and how Zhong Shanshan suddenly became the richest man.

How did Zhong Shanshan suddenly become the richest man? 1 hurun research institute released the 202 1 hurun rich list today. The list shows that 67-year-old Zhong Shanshan of Nongfu Spring became the richest man in China for the first time with 390 billion yuan, an increase of 25 billion yuan or 7% over last year. Zhang Yiming, the 38-year-old founder of ByteDance, tripled his wealth last year, increasing by 230 billion yuan, surpassing Ma Hua Teng and Ma Yun and ranking second with 340 billion yuan. Zeng Yuquan, 53, of Contemporary Amperex Technology Co., Ltd., nearly tripled his wealth last year, with an increase of 200 billion yuan, and entered the top three for the first time with 320 billion yuan.

67-year-old Zhong Shanshan's wealth increased by 25 billion yuan compared with last year, becoming the richest man in China for the first time with 390 billion yuan, but this year it is still nearly 200 billion yuan lower than its peak. The market value of Zhong Shanshan's two listed companies, Wan Tai Bio and Nongfu Spring, increased steadily in the last year, among which the market value of Wan Tai Bio increased by more than 40% compared with the same period of last year, and the market value of Nongfu Spring increased by about 65,438+00%. In the first half of this year, Wan Tai Bio achieved a net profit of more than 700 million yuan, a year-on-year increase of 200%, while Nongfu Spring achieved a net profit of 4 billion yuan in the first half of this year, a year-on-year increase of 40%. At present, the total market value of the two companies exceeds 500 billion yuan. Nongfu Spring ranks 255th in this year's Hurun Global 500.

In fact, in Forbes 20021list of the world's richest people, Zhong Shanshan is also the richest man in China and the second richest man in Asia, with a net worth of 68.9 billion US dollars (about 439.7 billion yuan).

However, before the deadline, Nongfu Spring's Hong Kong stock price fell to HK$ 40, up 1%.

Zhong Shanshan's Wan Tai Bio opened flat today, with an intraday price of 227.46 yuan, up 1.32%.

According to the data of official website, Zhong Shanshan was born in 1954 and founded Nongfu Spring in September 1996. Previously, he founded Yangshengtang in 1993.

How did Zhong Shanshan suddenly become the richest man? Since the establishment of 1993 Yangshengtang, Zhong Yong has kept a low profile for nearly 30 years. It seems to be destiny takes a hand, but now he is like his name, starting to "flash".

Zhong Yong, an entrepreneur who has always kept a low profile, entered people's field of vision only last year.

Since last year's listing, Nongfu Spring and Wan Tai Bio have started the "stock price surge" mode respectively. Up to now, the share price of the former is as high as HK$ 68.75, which is more than double the share price of HK$ 33./kloc-0 on the day of listing. The latter rose more than 2500% in the past year, ranking first in the A-share market, and was called "the most magical stock" by the industry.

As the "actual controller" of the two companies, Zhong Shanshan holds 84.4 1% shares of Nongfu Spring and 75. 15% shares of Wan Tai Bio respectively. As a result, his net worth soared. On the Forbes rich list, which is full of Internet executives, Zhong Yong ranks sixth, and he is the only rich person in the top ten who comes from the beverage and medicine fields.

Consider it a miracle! Selling a bottle of mineral water from "2 yuan" turned out to be "the richest man in Asia", which sounds more profitable than opening a bank, a heavy industry enterprise, an internet enterprise and an e-commerce.

This is true, but after careful analysis, it is found that this is not the case. Because why don't other mineral water companies make money like Zhong Shanshan?

Why is there such a big gap in the same industry? This is the root of the problem. It turns out that not all enterprises engaged in mineral spring business make money, and not all people engaged in a certain industry business can make money.

So where is the root of this need to dig deep? People who can do business, of course. Anyone who can do business can work out the core formula of cost and use every penny in place instead of spending more.

Don't say that it is impossible to calculate such a "cost" formula. How did Zhong Shanshan do it? Think about it, just a bottle of mineral water. What is the key cost of this bottle of mineral water?

At a glance, they are all left on the outer packaging of mineral water, and it is the outer packaging of mineral water that needs to be worked hard. This is the core business secret that Zhong Shanshan can become the richest man in Asia.

The "core competitiveness" of Zhong Shanshan enterprises to earn more money is not only the use of the same materials on the outer packaging to save costs, but also the skills of "technology and operation".

A mineral water enterprise has little profit space, but high consumption power! It should be said that the repurchase rate is really great! Under such advantages, as long as the technical requirements are met, the production speed is improved and the labor cost is saved; What needs to be done is operation. To have an excellent operation team, the basic special requirement is that the "marketing" team must be first-class, which will produce the efficiency of expanding the market. Getting bigger and bigger is really not a dream!

No matter how big or small you do business, you should be meticulous, plan systematically and pay attention to every detail. If you do this business, you can make money and earn more money. You may become the next "richest man in Asia" like Zhong Shanshan.

To some extent, Zhong Yong is a combination of literature and commerce. He not only has the characteristics of Zhejiang businessmen's willingness, kindness, success, low-key and boldness, but also is full of intellectuals' narcissism and loneliness.

Many years ago, he analyzed himself like this: "An able man among literati can only be considered as a half-strong man, and a capable man among businessmen is a real strong man." Now, as the richest man in Asia, he has become a "real strongman".