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Elaborate the brand story of red bean home textiles.
How about red bean home textiles? With the rapid improvement of people's living standards, the consciousness of loving beauty is getting stronger and stronger, and the bedding that is in close contact with us is getting more and more attention. How about the brand of Red Bean Home Textiles? Then, let's take a look at the related contents of red bean home textiles through the following contents.

Hodo Group Co.,Ltd. Co., Ltd. is a large-scale enterprise group spanning four major fields: clothing, motorcycle tires, real estate finance and biopharmaceuticals, a key enterprise group in Jiangsu Province, and one of the pilot enterprises of the State Council Deepening Reform 120. Red bean takes the creation of national brand as its own responsibility, and has gone through a brilliant entrepreneurial process from 1957 when the enterprise was founded to 1983 when it got out of the predicament, and now the industry is relatively diversified. The group now has ten subsidiaries, one of which is a listed company. Established 1 1.06 square kilometers industrial park in Cambodia, and set up two branches in new york and L.A., with more than 20,000 employees.

Hodo Group Co.,Ltd. Co., Ltd. (Wuxi) Changjiang Industrial Co., Ltd. is one of the top ten subsidiaries of Hodo Group Co.,Ltd. Co., Ltd. The company integrates home textiles (including blankets) and small commodity industries, takes home textiles industry as the foundation, and takes innovation, Excellence and creation as the core competitiveness, and strives to provide consumers with a fashionable, comfortable and healthy lifestyle.

There are 10 subordinate enterprises, and the main brands are:

Home textile series-red bean home textile, acacia bean home textile and red bean carpet industry;

Daily necessities series-red bean socks, love birds socks, red bean towels, red bean rain gear;

The company's home textile industry segments the market through the independent operation of each brand enterprise. Red bean home textile is based on the original red bean home textile in the second half of 20 10, with brand-new brand style and product concept. By pooling superior resources, red bean home textile takes "loyalty and care" as its brand core concept, adheres to the market positioning of "civilian, simple, affordable and peaceful", and actively creates "festive, classic and fashionable" home textile products.

On the basis of steady development, the company has established a working atmosphere of frank communication; Actively advocate learning as a way of life and build a learning team; Establish a rapid response mechanism; Establish a socially responsible enterprise.

According to the brand advantages, Hongdu Home Textiles has established a professional home textile R&D center and an independent high-quality design team to provide professional supporting services for enterprises. Now it has formed a full-function design center from pattern design and style design to overall brand positioning, product image design and marketing planning. Red bean home textile is a modern home textile enterprise integrating R&D, production and sales.

Hongdu Home Textiles adheres to the spirit of "honesty, innovation, dedication and Excellence" and has been committed to research and development for many years. 1997, the trademark "Hongdu" was recognized as a well-known trademark in China by the State Administration for Industry and Commerce. The products have passed ISO900 1:2000 quality management system certification and ISO900 1:2008 certification respectively.

Quality management system certification, and obtained ISO900 1, ISO 1400 1, OHSAS 1800 1 integrated certification, becoming the first home textile enterprise in China to pass the quality, environment and occupational safety and health management system certification at the same time. 200 1, "Red Bean" was listed on the Shanghai Stock Exchange, and it became a listed company.

Red bean home textile has become a new representative force of China home textile industry with its refined, professional and institutionalized management advantages. At present, the red bean home textile bedding is mainly medium and high-grade products, and the product series almost covers all kinds of home textiles. The company's product sales outlets are all over nearly 1,000 retail stores in 29 provinces, municipalities and autonomous regions.