Model essay on planning scheme of beauty company 1
I. Theme of the event
Tell your favorite TA loudly.
Second, the activity time
20__ _ _ _ _ _.
Third, the object of the activity
/kloc-single men and women around 0/8-40.
IV. Purpose of the activity
Since _ _ _, we might as well hold a _ _ friendship in the beauty salon, so that young single friends can find their favorite object in the activity. And every friend who wants to participate in friendship wants to give his perfect side to each other, so let the beauty salon arm itself with all its strength. The beauty salon team carefully creates beautiful makeup for you. This is also an excellent opportunity for beauty salons to enhance brand awareness and increase customer trust.
Verb (abbreviation of verb) activity content
(1) It seems that I like you loudly.
During the activity, boldly say what you want to say to the object you like and give away beauty products. Successful people who express their love can also get "in pairs" and "for life" beauty packages in beauty salons. These love packages are prepared by beauty salons for consumers free of charge while stocks last.
These activities are free to participate. After buying high-end beauty salon products, the guests present can get cosmetics and give them to their favorite partners. If the confession is successful, the two will go to the "Happiness Gate" to receive gifts from the beauty salon.
(2) Happiness is within reach.
At the _ _ _ event site, 100% can win the prize as long as customers buy products at the site. With such a high winning rate to stimulate consumers' desire to buy, every customer participant can participate in the lucky draw. The prizes are first prize, second prize, third prize and grand prize, in which the first prize is 30% off the selected product or card, the second prize is 20% off, the third prize is 10% off, and the grand prize is a small gift.
Award setting must pass cost accounting. The first and second prizes can be designed more and distributed to customers in the form of easy tickets. Especially for new users, let them feel the benefits and reality of beauty salons.
Holding _ _ _ innovative and distinctive promotional activities is also a prelude to the next year-end activities to attract consumers to actively participate in beauty salon activities in the future. Of course, if beauty salons can really be lovers, there are also many beautiful women.
Model essay on the planning scheme of beauty company II
I. Activity time
20__ _ _ _ _ _.
Second, the venue of the event
Major direct sales stores in beauty salons.
Third, the object of the activity
All new and old single female customers.
IV. Purpose of the activity
It coincides with "Size _ _", in order to make all single female customers feel the warmth of beauty salons and get a wonderful experience during this festival. During the "_ _" period, combined with the season, climate and other issues, the beauty salon hereby launched promotional products such as hydrating, anti-drying and repairing, which were widely welcomed by female friends. I hope to take this opportunity to establish a harmonious and warm communication platform with customers. It can bring more new friends to beauty salons and enhance their own consumer market share.
Verb (abbreviation of verb) activity promotion
1 and _ _, originally festivals spread from the internet, so the publicity should be based on online publicity planning. First of all, the publicity information about this activity was published in the beauty salon official website, the official Weibo and the forum. Publish the activity content on the internet about two weeks in advance.
2. During the activity, leaflets and coupons will be distributed in crowded places, streets and major commercial roads.
3. As long as customers spend a certain amount in the store two weeks before the event, they will issue holiday coupons and experience coupons. And decorate the entrance of the beauty salon, put up posters and hang banners at the entrance of the beauty salon.
Activity of intransitive verbs
1. Members of beauty salons can participate in this activity during the activity, and they can get a 20% discount with their membership cards and get a skin care experience coupon. If the points in the membership card reach 500 points or above, you can experience a moisturizing and hydrating project in the store for free with the membership card.
2. Non-member customers can enjoy a 28% discount directly when they spend _ _ _ yuan in the store during the activity. And give a membership card and a skin care sample provided by the beauty salon.
Seven, matters needing attention
1, do a good job of registration at the front desk and record the customer's name and information.
2. Train employees in activities, in order to thank customers, tap their potential consumption power and stabilize customers. Therefore, in the process of activities, we should pay attention to every link from the customer entering the door to the end of consumption, keep smiling and be kind to others.
Model essay on the planning scheme of beauty company 3
I. Conditions for application for activities
_ _ Registered franchise stores. At least 8 beds and more than 6 beauticians. The effective area of a beauty salon is at least _ _ _ square meters. _ _ products (newly opened stores) or _ _ products account for at least 60% of the total sales of beauty salons. The monthly repayment for three consecutive months exceeds 10000 yuan (discounted price). The beauty salon manager must be a student of _ _ or pass the basic quality examination of _ _. After the application is approved, the goods must be picked up within 10 days for event stocking (discounted price).
Second, the activity process
_ _ Franchisees fill in _ _ terminal customer training application form, which will be reviewed by the US-based guide, the regional manager, the company manager and submitted to the company for filing. The company provides "_ _ final customer training plan" to the beauty salons that have passed the audit. After the beauty salon receives the plan, it can start the preparatory work in the early stage. /kloc-within 0/0 days, fill in the "_ _ Purchase Form" from the approved beauty salon to the internal affairs department. After receiving the payment, the finance department will notify the warehouse to deliver the goods, and the after-sales department will immediately assign a special person to be responsible for the guidance and follow-up of this terminal friendship meeting.
Third, the fraternity package
There are high, medium and low grades of consumer cards. Among them, one or two types of cards are the main ones, and other cards are used as foil. Card types should be designed around the main sales varieties of _ _ brand, consumer psychological trends and customer characteristics of beauty salons. Free body care cards can be provided in the fraternity to attract consumers into the store through free body beauty opportunities and the interactive effect of the fraternity. Strive to turn potential consumers into card-opening consumers through 1-2 body-building opportunities.
The first is to turn potential consumers into card-opening consumers. Not all potential consumers will become the most expensive credit card consumers immediately. Consumers are thoughtful and independent people. Only by putting yourself in the shoes can consumers become our customers. No matter what kind of card she bought, as long as she is willing to come to our beauty salon often for beauty treatment, she will become one of our best customers one day.
Fourth, promote friendship.
The promotion scheme should be rich and diverse, selective, analogical and timely. The promotion effect must be related to product structure, profitability of single product and seasonal consumption characteristics. The specific promotion plan is jointly produced by _ _ Company and _ _ Beauty.
Verb (abbreviation of verb) Association Invitation Letter Design
Invitations are the eyes that attract customers to join the fraternity. Without a good invitation letter, the customer's desire to come to the venue will not be stimulated, that is to say, the information value provided by the invitation letter cannot bear the cost of the customer's half-day time.
The design of the invitation letter: The envelope should have the words "Only for women to open and read". No more than 1 page, 500 words; The style of writing is graceful and graceful, and the views are clear and simple.
Model essay on the planning scheme of beauty company 4
Every year, Singles Day is a time when major cosmetics brands compete to stage a promotion war. Especially after Taobao goes online, almost every year, e-commerce will use new records to prove business opportunities. Singles Day not only contributes greatly to the daily chemical line in the beauty industry, but also the professional line can't miss this business opportunity. Let's take a look at the recommendation of the beauty salon activity plan.
Activity time:
20 1 5165438+1October1.
Location:
Major direct sales stores in beauty salons
Active object:
All new and old single female customers
Activity purpose:
It coincides with "Singles' Day", in order to make all single female customers feel the warmth of beauty salons and get a wonderful experience in this festival. During the "Singles' Day", combined with the season, climate and other issues, the beauty salon hereby launched promotional products such as hydrating, anti-drying and repairing, which were widely welcomed by female friends. I hope to take this opportunity to establish a harmonious and warm communication platform with customers. It can bring more new friends to beauty salons and enhance their own consumer market share.
Activity promotion:
1, "Singles' Day" was originally a festival spread from the Internet, so the publicity should focus on network publicity planning. First of all, the publicity information about this event was released in the beauty salon official website, the official Weibo and the forum. Publish the activity content on the internet about two weeks in advance.
2. During the activity, leaflets and coupons will be distributed in crowded places, streets and major commercial roads.
3. As long as customers spend a certain amount in the store two weeks before the event, they will issue holiday coupons and experience coupons. And decorate the entrance of the beauty salon, put up posters and hang banners at the entrance of the beauty salon.
Activity content:
1. Members of beauty salons can participate in this activity during the activity, and they can get a 20% discount with their membership cards and get a skin care experience coupon. If the points in the membership card reach 500 points or above, you can experience a moisturizing and hydrating project in the store for free with the membership card.
2. Non-member customers can enjoy 8.8% discount directly when they spend 288 yuan in the store during the activity. And give a membership card and a skin care sample provided by the beauty salon.
Precautions:
1, do a good job of registration at the front desk and record the customer's name and information.
2. Train employees in activities, in order to thank customers, tap their potential consumption power and stabilize customers. Therefore, in the process of activities, we should pay attention to every link from the customer entering the door to the end of consumption, keep smiling and be kind to others.
Model essay on the planning scheme of beauty company 5
2015165438+1October 1 1 is another day that all shopaholics look forward to. It's also a holiday for our singles. Of course, I also believe that all of you don't want to be single. I also hope to have a "streaking" plan to bid farewell to being single. So Simplicity has prepared the following activities for you:
Activity theme: Tell your favorite TA loudly.
Activity time: 2015165438+1October1.
Target audience: 18-40 single men and women.
Purpose of the activity: Since it is Singles' Day, we might as well hold a "Singles' Day Friendship" in the beauty salon, so that young single friends can find their favorite objects in the activity. And every friend who wants to participate in friendship wants to give his perfect side to each other, so let the beauty salon arm itself with all its strength. The beauty salon team carefully creates beautiful makeup for you. This is also an excellent opportunity for beauty salons to enhance brand awareness and increase customer trust.
Activity content:
Activity plan 1: It seems that I like you loudly.
During the activity, boldly say what you want to say to the object you like and give away beauty products. Successful people who express their love can also get "in pairs" and "for life" beauty packages in beauty salons. These love packages are prepared by beauty salons for consumers free of charge while stocks last.
These activities are free to participate. After purchasing high-end beauty salon products, all the guests present can get cosmetic samples and give them to their favorite partners. If the confession is successful, the two will go to the "Happiness Gate" to receive gifts from the beauty salon.
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