1, the massage appliance market is dominated by massage chairs, and its scale is growing rapidly.

Mainland China is one of the fastest growing regions in the global market demand for massage health care products. Thanks to the improvement of residents' income level, the consumption concept of massage health care equipment, especially expensive massage chairs, is gradually changing, and the market scale of massage equipment in Chinese mainland is increasing year by year.

In the product market, because the unit price of massage chair is higher than that of small massage health care equipment products, it accounts for the highest proportion of industry sales; Among the small massage health care products, the related products of foot massage health care equipment account for the largest share.

2. The massager has low popularization rate and large market space.

At present, the market penetration rate of massage appliances in Chinese mainland is only about 1%, which is obviously lower than that in Japan, South Korea and other markets. Compared with Japanese, Korean, Hongkong and Taiwan Province, the market penetration of massage appliances in mainland market is obviously low, and there is a large market space for future development.

At present, massage chair, as a household appliance with health care and relaxation functions, has entered the field of vision of more and more families; At the same time, with the popularity of massage services in China, consumers' awareness and acceptance of massage chairs are also increasing. China has become the largest exporter of massage appliances in the world.