Secondly, another function of the packing box is to beautify the goods, whether it is packaging gifts, food, clothing, etc. Pay attention to an aesthetic degree, as do health care products. We can't ignore this factor because its main users are older. In fact, according to market research, middle-aged and elderly people pay more attention to appearance than young people. Therefore, the style of the packaging box should be beautiful and generous, and the printed patterns should be vivid, with a certain sense of beauty and art, giving consumers a bright feeling and attracting consumers from the outer packaging box.
3. The third is to satisfy consumers' aesthetics from the perspective of consumers. Exquisite packaging boxes can make people feel happy, on the contrary, simple packaging will make people disdain. Just like a well-dressed person and a poorly dressed person, people will definitely favor the former and have a better impression.
4. Fourth, it has certain propaganda function. It is said that packaging is a silent salesperson. Putting it on the shelf can naturally attract consumers and stimulate their desire to buy. Even if the transaction is not reached in the end, consumers will notice the product and convey the brand image and brand information to consumers.
5. Fifth, gain the trust of consumers. Excellent health care box packaging design not only conveys product and brand information to consumers, but also lets consumers know the capabilities and strength of manufacturers through the outer packaging, so that consumers have a good impression on the brand.