Chairman of Nongfu Spring personally went to Shanghai to investigate the market. He knocked on the door of a family near Jing 'an Temple and invited the whole family to taste Nongfu Spring. The child at home took a sip and blurted out: "It's a little sweet!" This is the origin of "Nongfu Spring".
Prior to this, Nongfu Spring had planned a advertising slogan, saying that "the source of Qiandao Lake is flowing water", which was specifically aimed at the tail water of Huangpu River that Shanghai people drank (the water intake of Shanghai Waterworks is next to Yangpu Bridge in Huangpu River). Another sentence is "Good water makes you healthy".
Nongfu Spring, as the leading brand of drinking water in China, has always had great sincerity and persistence on the road of building China brand. Based on a high understanding of responding to and promoting the national strategy of "Healthy China", Nongfu Spring has become a strategic partner of "Running China" marathon series and the only designated drinking water brand in this competition.
Extended data
1, Nongfu Spring has been adhering to the product concept of "natural, safe and healthy" for many years, without using city tap water or adding any artificial minerals to drinking water, and insisted on building factories and filling water sources.
2. Nongfu Spring's natural water and mineral water products are rich in natural mineral elements, which can quickly replenish a lot of electrolytes lost by the body during exercise and restore the body to the best state of exercise.
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