1, which can help enterprises to save manpower and do not need to recruit professionals to manage accounts.
2. Not only can it help enterprises save money (the cost of bid hosting is much lower than that of bidders), but it can also make business owners worry and save effort. Don't always focus on promotion. Instead, the professional technical team manages and optimizes the bidding account and provides it to the professional promotion analysis report of the enterprise.
Many bidders will feel at a loss when ranking large websites. In fact, the idea of bidding ranking of large websites is the same as that of small websites, but the structure of large accounts is relatively complex and there are many keywords, so it is necessary to set up separate websites to visit, but the idea of optimization is the same.
The marketing director of Beijing Suojin Interactive has compiled a set of ideas and steps for developing SEM strategy by himself:
1. Understand the long-term and short-term goals of your own advertising and determine the advertising plan.
2. Determine the keywords to be advertised in the bidding.
3, according to the enterprise's industry and the enterprise's own situation, choose the keywords suitable for the enterprise.
4. Write high-quality ideas for keywords.
5. Set the access URL of the keyword.
6. Analyze the keyword delivery data to see the effect of keyword delivery.
7. According to the account's advertising data report and keyword delivery effect, constantly optimize keywords.