New Entertainment now has two TV broadcast platforms, namely entertainment channel and colorful drama, and occupies a huge market share in the Shanghai viewing market. Among them, the entertainment channel has long been ranked in the top three local ratings in Shanghai.
Brand name+trump card new entertainment before starting.
The "newness" of new entertainment is the "newness" of new era, new culture and new feeling; The "joy" of new entertainment spans the whole latitude of "happiness", praising the little joy of life and the spiritual realm beyond this era. "Happiness is good" is a call to stimulate everyone's inner energy in the form of entertainment, because people with strong inner strength can always draw happy energy and make themselves live a wonderful life.
In the new catalogue of entertainment programs, there are many brand-name programs that bring a sense of life to the audience. Among them, New Entertainment Online and Meet Saturday are the most famous programs, and there are also old and new uncles, Bai Xin, Happy Brothers, Family Studio, Can You Listen, Chen Rong Blog and Mamma Mia ... all of them are famous entertainment programs in Shanghai and even China.
At the same time, new entertainment has never stopped the research and development of new programs! A series of new programs aimed at young people and new programs with brand-new concepts are waiting in line for review and will become new trump cards for the future of new entertainment.
The application of new technology has ushered in a new era.
New entertainment has been with the public for nearly 20 years, but it will not stop there. New Entertainment pays attention to and actively tries the concepts of "two-screen interaction" and "three-screen interaction", and extends the content of TV programs to more screens such as mobile phones and tablet computers outside the TV screen to increase the interest and interactivity of the programs. The new technology of new entertainment will subvert stereotypes again and again and bring fresh audio-visual imagination to the audience.
Every moment, new entertainment is an energy source that can make the audience happy.
The program time of brand column is Monday, Tuesday, Wednesday, Thursday, Friday, Saturday and Sunday. Note: This program is only weekly 17:30-23:50, and all actual programs are subject to the live broadcast of the TV station on that day.
17:30 Tao is the most wonderful old friend in Shanghai, and Tao is the most happy three brothers in Shanghai 18:00/new and old uncles 19:00. On Saturday, a phone call was given to Boying19:/kloc. Shake hands at 20:30, Hu Baiying's variety show at 2 1:00, New Entertainment Online at 2 1:30, and New Entertainment Online at 22:00. Say something tonight. Chen Rong Blog can listen to the 20th Shanghai TV Festival at 22:30, and the colorful market brand column is available every day 17: 30 in Shanghai.
The first domestic program comprehensively introduces Shanghai's life information programs in the form of charts. In the form of countdown to the leaderboard, the program makes a big inventory, a big summary and a big classification of Shanghai's "eat, drink and be merry", which makes you extremely intoxicated with Shanghai's customs. Combined with the opinions of authoritative figures in the fashion industry, it has become the "most Shanghai-style atmosphere" list.
Moderator: Cai Xinyi and Yan Wang.
Every day 18: 00 Happy Three Brothers
2065438+0165438+Since February 26th, Happy Brothers has been revised again. The program will challenge itself and upgrade from "pure entertainment program" to "news entertainment program". The column will focus on local people's livelihood news, and select famous news events or hot topics at home and abroad, online videos and other materials for comments. In addition to the normal news broadcast, every important news with attention will be presented in different forms according to the content of the news itself. Or make appropriate comments and satires according to the people's attention to people's livelihood news; Or from the current news, talk about the past and the present, both at home and abroad; Or for news figures with attention, especially celebrities in the entertainment circle, use imitation and exaggeration to deduce and increase entertainment paragraphs; Or rap with pop songs and ridicule the general news after changing the words. I believe that the newly revised "Happy Three Brothers" will definitely bring different entertainment enjoyment to the audience.
Moderator: Shu Yue.
Every day 18: 30, the old and the new alternate.
"Old and New Uncle" is the first mediation talk show in China, which is jointly produced by New Entertainment and Shanghai Municipal Bureau of Justice. The purpose of this program is to mediate people's disputes and build a harmonious society. It subtly publicizes national policies and regulations in a form that people love to see and hear, and has been widely welcomed by the audience. Since its launch, the ratings have hit record highs, and the four hotlines set up by the program group have more than 300 viewers to consult every day to solve problems for the people. The column "Old and New Uncle" has trained a large number of "old uncles" who are well-known in the society and recognized by the people, such as Bai, Pei Ao, Feng Hongmei and Zhang Zhaoguo. To mediate people's disputes on the scene of the program and provide solutions for the people together with the host.
Moderator: Fang Haiyan and Yang Lei.
Harmony Hotline Moderator: Bai and Guo Liang.
Monday to Friday 19: 15 Baijiaxin
"Hundred Hearts" is a column drama in which ordinary people tell stories and ordinary people act out stories. The purpose of the program is "true story, true character, true feelings". People's actors interpret people's lives and let the audience see the stories happening around them in a real and simple atmosphere. These stories lead the audience into a real world of ordinary people and experience their deep feelings. Hundred Hearts focuses on ordinary people, who may live at the bottom of society, but they will change their destiny with their own hands; They may not be handsome or beautiful, but their feelings are exciting. ...
Moderator: Chen Guoqing.
Saturday 19: 00 Saturday.
Since 1998 was launched on Saturday124, it aims to provide a healthy and good space for young people to make friends, not only to help them bid farewell to singles as soon as possible, but also to actively guide young people to establish a correct and healthy outlook on life, values, morality and love. By the end of 20 12, more than 7,000 people had participated in the program, more than 300 couples got married on the platform, and more than 100 "dating babies" were born. The program has covered about10.30 billion viewers in Shanghai, Jiangsu and Zhejiang, and fully interacted with the audience and on-site guests when recording and broadcasting the program through all-media platforms such as network, newsletter, telephone and APP client. Meet Saturday has been in the top three ratings of Shanghai variety shows. He has won the Star Award "Excellent Column Award" and "Top 100 National TV Programs", and has also been selected as the top 20 variety shows of national terrestrial channels by Variety magazine. It was well received by the Propaganda Department of the CPC Information Bureau at 20 10, which fully affirmed the development of the program in the past ten years. It was also selected by the State Administration of Radio, Film and Television on 20 10.
Moderator: Ni Lin and Zhu Zhen.
Call Boying on Sunday 19: 00.
"One Phone Call, Bai Ying" is a newly created column of New Entertainment 20 10. Moderator Bai is a well-known mediator in Shanghai. This program is dedicated to turning Bai into China's Oprah. The program highlights the characteristics of Shanghai style in packaging and strives for fashionable and novel visual beauty. The scene setting not only creates the atmosphere style of the Bund, but also is compatible with the warmth of Shikumen. At the same time, the program also aroused strong social repercussions and was deeply loved by the audience.
Moderator: Bai.
Chenchen nationals will start at 20:00 on Monday.
The chenchen All-Star Game has been completely revised. In the program, chenchen will no longer be an entertainment star, but an ordinary person from all walks of life in China. The new program will invite grassroots celebrities and online celebrities to play games and interview in the form of innovative variety interviews. For the purpose of embodying "joy", explore the shining side of ordinary people.
Moderator: chenchen.
Tuesday at 20: 00. Happy Tuesday.
Happy Tuesday is a unique comedy variety column of entertainment channel, in which Shanghai grandma is the highlight. Since it was produced and broadcast on August 20 10, it has been loved by audiences of all ages. Shu Yue, a famous comedian, disguised as a man, has gradually become the epitome of the image of Shanghai granny with Shanghai cultural characteristics and urban spirit. This section has a wide audience, has formed a certain fixed audience, and the age structure of the audience is healthy. With the gradual expansion of the influence of Shanghai Grandma series, more and more young viewers have gradually joined the ranks of regular audiences. According to the creativity of the planning team and the characteristics of the actors themselves, the column constantly invites stars from all walks of life in the fields of opera, folk art and entertainment to participate in the variety show, and the column group will organize wonderful and rich variety shows on major holidays, thus making Happy Tuesday a comedy variety show with characteristics but changing forms.
Moderator: Mao Wei.
At 20: 00 on Wednesday, Lelai became more and more happy.
Formerly known as the prestigious variety show "Smart Surfing", the program was revised and renamed on 20 12. The program focuses on dialect cover, playing music, variety sketches and entertaining jokes. It is a TV reality show variety show with the participation of the whole people, which integrates fun games, talents, humanistic nostalgia, topic interviews and even close-up magic. It talks and laughs, and talks about the cultural traditions, living habits and current events in Shanghai and its surrounding areas with a broad mind. Since the program started, the ratings have been stable. Most of the contestants are Shanghai residents born in 1980s or even 1990s, and foreigners are also frequent visitors to the program, which has gained considerable influence and good reputation in Shanghai.
Moderator: Qian Yi, Liu Qian.
Thursday 20: 00 36.7℃ Star Auscultation Meeting
"36.7℃ star auscultation meeting" is an entertainment program to popularize health knowledge. The purpose of the program is to entertain and educate, so that the audience can understand medical knowledge and share the way of health preservation in a relaxed and humorous atmosphere. Co-chaired by the intellectual hostess Zhou Jin and the famous comedian Chen Guoqing. Every program will invite star guests to have a physical examination of Chinese and Western medicine, and popularize medical knowledge and healthy living concepts with audience friends. Send serious information in the form of entertainment, the process is entertaining and the conclusion is scientific.
Moderator: Zhou Jin and Chen Guoqing.
Second handshake at 20:00 on Friday.
China's first large-scale remarriage dating emotional service reality show column.
Moderator: Jin Wei and Fang Fei.
2 1 point new entertainment online every day.
"New Entertainment Online" is an entertainment information program created by SMG New Entertainment, focusing on fashion entertainment focus events and the latest trend information. The program takes stock of fresh entertainment events, comments on the world's entertainment figures, emphasizes the comments and analysis of entertainment events, exerts the interactivity of live broadcast, watches entertainment from the perspective of news, produces news in the form of entertainment, and participates in the live coverage of major entertainment events and film festivals around the world. The program is broadcast on the entertainment channel every Monday to Sunday at 2 1:00-22:00. In addition to going overseas, "New Entertainment Online" is broadcast simultaneously on more than ten provincial TV stations in Wuhan, Guangzhou and other countries.
Moderator: Wan Dini, Hao Tian, Liu Chang and Cai Xinyi.
Say something tonight, Monday to Friday at 22: 00.
A brand-new daily "News Live Show" program, hosted by Jin Yan, a representative of cross talk in Shanghai after 1980s, and a beautiful woman, interprets the stories behind entertainment events with the most gossip spirit, and comprehensively broadcasts and deducts news through talk shows, sketch performances, interesting dubbing of film and television dramas, FLASH animation and other entertainment means, which is a brand-new program style. Say something tonight takes humor as its first appeal. Through the light interpretation and deep ridicule of entertaining people's livelihood news, let the audience precipitate in entertainment and think in laughter. On the surface, the program adopts many popular forms and online languages of "post-80s" and "post-90s", which is very entertaining. But at the end of every news, it will carry forward the mainstream values of society, which are popular but not vulgar, with style and position.
Moderator: Jin Yan.
Chen Rong blog at 22: 00 on Saturday.
The famous host Chen Rong plays the dual roles of producer and host. Since its establishment, he has been paying attention to the current hot phenomena and events in culture, entertainment and society, and exploring the deep meaning behind social phenomena. At the same time, according to the needs of topic selection, each program will introduce the parties involved in hot events to participate in the conversation, directly attack the scene of the event from the perspective of the parties, combine rich historical materials and VCR playback of live images, and use the combination of on-site and off-site methods to open up and expand the horizons for the audience.
Moderator: Chen Rong.
Listen at 22: 00 on Sunday.
"Can Listen" is a high-end cultural celebrity interview column based on elite culture. The program has great personality characteristics, broad international vision and profound cultural heritage. The purpose of the column is to take the road of elite culture. The guests in each issue are cultural experts in the art field of their major. They have successfully interviewed New Zealand Prime Minister John Key, former Japanese Prime Minister Yasuo Fukuda, former British Prime Minister Blair, the world's three tenors Pavarotti, Domingo and Caleiras, international movie stars Meryl Streep and Sophie Marceau, as well as Zhou Youguang, Qi Gong and Wu Guanzhong. The program was awarded by the State Administration of Radio, Film and Television the Top Ten Outstanding Column Awards of China TV, the Excellent Brand of Shanghai Media and the Outstanding Individual Achievement Award of Shanghai Literature Creation by the Propaganda Department of the Municipal Party Committee.
Moderator: Cao Kefan.
Saturday 17: 10 Good old friends.
China's first TV variety show for the elderly. Pay attention to the life of the elderly, so that middle-aged and elderly TV viewers can have their own screen paradise happily.
Moderator: Ye Huixian and Qian Yun.
Colorful drama channel is intended to do its utmost to rescue cultural heritage, spread classic audio and video, carry forward drama tradition, promote drama innovation, invigorate popular culture, guide drama consumption, make use of the advantages of professional media, develop together with upstream and downstream industries, promote the formation of a positive industrial ecological chain, and thus promote the prosperity of the whole drama industry and even the cultural industry. "Colorful Drama" combines the essence of world drama, promotes the advantages of modern media, savors the charm of Kyushu's hundred dramas and appreciates the colorful pear garden. The performance covers Beijing Opera, Yue Opera, Shanghai Opera, Huai Opera, Kunqu Opera, other local operas, burlesque and drama, which allows the vast number of opera fans to stay at home and enjoy the leisurely essence of various operas with professional ticket lovers.
Brand columns: people's stage, drama stage, famous artists, Kirin Weekly, very playful, etc.
Moderator: Qian Yun, Zhang Fang, Mao Wei, Fang Fei, Wu Mijia, etc
Oriental TV-Mama Mia
Super Diva, the trump card program that once created a national viewing miracle in South Korea, entered China. New Entertainment teamed up with CJ E & Korea; M*** launched a large-scale singing reality show Mamma Mia, vowing to ignite the gorgeous counterattack of "desperate housewives" in China. Let many housewives who had a singer's dream when they were young, but ran aground because of marriage, show their voices in the program and bloom with amazing charm.
Moderator: Ji.
In charge of Cao Kefan.
Now the host: "Can you listen?"
He has presided over: college students' programs, poems and paintings, Happy Wheels, Have a good time, Dance Forest Conference, Stars Glory to the East, Come on, My Hero, Chef, etc.
Rong Chen
Moderator: Chen Rong Blog.
Hosted successively: Surfing Intelligence, Cultural Pursuit, Who Will Win Today, Genius Love Beauty, Swish Tonight, Oriental Stars Shining, Come on, Oriental Angels, Happy Rubik's Cube, etc.
A huge forest
Moderator: Dragon TV variety show (the voice of the Chinese dream, etc. )
Hosted successively: Star Live, CCTV, MTV English, My Style Show, Very Entertainment, Super Music Pass, 36 Degrees 7, Surfing with New Intelligence, Singing with My Heart, asianwave, etc.
Chan Sarah
Moderator: Chen Chenguoxing.
Hosted successively: Little Sun Club, New Entertainment Online, Entertainment Star World, Fortune Examination Room, My Show, Come on, My Hero, Dance Forest Conference, Very Promising, chenchen All-Star, etc.
Cheng Lei
Moderator: Dragon TV Variety Show (Voice of Chinese Dreams, China's Got Talent Show, etc. )
He has presided over: intelligent surfing, family studio, meeting on Saturday, dancing in the Woods, beauty, star ice skating, mystery, refueling, oriental angel, dream cube and so on.
Ni Lin
Moderator: Meet on Saturday, one in a hundred.
Hosted successively: Comments, Five Minutes of Gossip, Digital Earth, Old and New Uncle, Marriage Training Camp, Laughing Forest Conference, Mamma Mia and so on.
Mao Wei
Moderator: Happy Tuesday, Laughing Forest Festival.
Hosted successively: Happy Express, People's Stage, Gathering 20 10, No Laughter, etc.
Ji
Moderator: Mamma Mia.
Hosted: five-star award, CCTV, guess who's coming, family studio, entertainment star world, star ice practice, 30 years of star search, folk song conference, etc.
Zhu Zhen
Moderator: "Meet on Saturday"
He has presided over: Happy Story, Newcomers from the East, Campus Tour of Heroes of Heaven and Earth, IN Zone, Haha Story, Touched by Lightning Star, Family Tournament, Miguxing Academy, etc.
Zhou Jin
Moderator: 36 degrees 7, cultural theme night, love you and beauty.
Hosted successively: Lele music heaven, I Love My Family, Overseas Music Magazine, Extraordinary Entertainment, Boiling Time, Entertainment Star World, I Show My Style, Extraordinary Memory, Miguxing Academy, Watch Me Become 72, etc.
Fang Haiyan
Now host: "Old and New Uncle"
He has hosted: entertainment news network, tornado, original album, new entertainment online, star weekly, family studio, etc.
Wan Dini
Moderator: New Entertainment Online
Hosted successively: Oriental Newcomers, Music Frontline, in Zone, Family Tournament, Party 20 10, Family Studio, Mamma Mia, etc.
kefan cao
Rong Chen
A huge forest
Chan Sarah
Cheng Lei
Ni Lin
Ji
Zhu Zhen
Zhou Jin
Fang Haiyan
Leon Yang
imperial/royal crown
Mag
Huang Hao
Wan Dini
YouJia Wang
Beiqianni
Zhu Chidan
Zhang Fang
Qian Yun
Mao Wei
Fang Fei
Wu mijia