Let customers find themselves faster! ?
The tool I use, the free information website: qqxxzx Information Center.
(a), release content:
(1) Don't include the website address and special symbols in the title of the article. For example:
(2) Don't send the wrong classification, and delete the wrong classification.
(3) Don't send duplicate information. 80% duplicates will be deleted.
(4) Don't add contact information to the title.
(5) The published information must be illustrated, so that Baidu will be included and ranked.
(6) After the information is released, it is necessary to update the information and related brand information at 7:00- 10 every morning to improve the inclusion effect.
(2) Give all your money to help each other.
1
Information dissemination also needs skills. It is by no means that information can wait for orders to come online. The same information, different publishing methods, the effect is very different. What information release skills should be put in peacetime?
Global Information Center tells everyone that only by grasping the selling points, planning information release and grasping the characteristics can we highlight the selling points of products. This is an important information publishing skill, and it is also the basis and premise of publishing a good piece of information.
1. For engine optimization and information circulation, it is recommended not to send the same content repeatedly. If the same website publishes more than two pieces of the same information, it is futile for you to publish the same information from the circulation link, because the engine only contains one piece of information.
2. If you want to publish for many times, modify the title and content before publishing (only a few changes are needed) to ensure the uniqueness of the information.
Information writing requirements
Articles are written for search engines. You don't need to waste too much time. Make a pattern by yourself, and then operate like fast food, and control each article to be completed within 10 minutes.
Keywords must be set well, and think and scrutinize according to the search habits of your target customers.
3. Title. The title must contain keywords to be promoted, and the brand name must appear in the title.
The keywords appearing in the title are primary keywords+secondary keywords+brand keywords once.
Accurate and standardized, with clear themes; Concise, concise; It's best to get it done in 20 words
In the title, avoid using negative words, use the complete company name, add contact information, irrelevant names and other messy information.
4, the text, the article is written for search engines, so don't waste too much time, the title and keywords completely appear at the beginning of the content, and finally the title and keywords completely appear. Content: repeated title keywords+detailed contact information+product introduction+other content+repeated keywords+main contact information.
The first 20 words must contain keywords, the last 20 words must contain keywords at one time (the title is the same), and the keywords in the middle content can be repeated once or twice;
Don't repeat the name in the content description, except the name that appears in the classified information platform itself, the full text can appear once. Don't list irrelevant products and services in other contents of the text, as long as the contents are generally relevant.
5, supply and demand information soft text must add pictures. Information with pictures will be faster than information without pictures 10 times!
Since the first thing to consider when releasing information is the choice of keywords, how to choose keywords?
Find product content from the internet after selecting keywords. As we all know, the online content is copied directly to word or the free website published by ourselves has the format of the original website content, so you should paste the information into Notepad (Notepad has the function of removing the format) and then change the content into your own. The deleted content and the reduced content are changed, and the order is reversed. Don't bother. Search engines like original and pseudo original content.
If you want the store to have a good effect, you need to plan more keywords. You have 500 rights to publish products during the probation period, and the difference between publishing 50 articles and publishing 500 articles is definitely 10 times.
Now I'll teach you some methods of keyword planning.
For example, the main product is carved. After you publish the seal, you can also set up Ningbo seal, Shanghai seal, Harbin seal and Shenyang seal, and add the domain name, and your information will rank more on the Baidu homepage of the corresponding local city.
Step 1: Understand the attributes of the product in detail.
Key words of industry planning:
product name
Brand+product name
Brand+model+product name
Model+product name
Category+product name
Region+product name
Company name+product name
Use+product name
Region+model+product name
Internet Hot Topics+Product Names
Hot Trade Fair+Product Name ...
Performance+product name
Product name+price
Product name+manufacturer
Product name+manufacturer
Product name+wholesale
Product name+supplier
Use location+product name
Region+product name+price
Region+product name+quotation
Region+product name+supply
Region+product name+manufacturer ...
So are other products. If it is a national market, you can add the city name in front of the product.
In this way, more than 20 product keywords can be planned for a product, and these are the words that users often use when searching for products. Don't repeat product pictures and product descriptions, the effect is better.
Step 2: Understand the alias and English abbreviation of the product.
Step 3: Collocation of words
Step 4: Combine keywords.
Customers have different habits of searching for products online, and they will definitely use different words to search. You can add brand, model, performance, function, style and so on in front of the product. There is also the name of the region. If it is aimed at the national market, you can also add the names of major cities in the country.
Keyword combination: category+product name+price brand+function+product name, appearance style+function+product name+manufacturer's regional name+brand+product name? And so on (2 combinations, 3 combinations, to 4 5 combinations, A-J combined with each other)
Generally speaking, it is not a problem for a product to release 20-30 keywords. The planning method of these keywords is a common method for customers to search online, so it is necessary to plan well and find them no matter how customers search.
Step 5: Search peer information on other search engines and refer to how peers plan keywords. .
Matters needing attention
It is said that there are too many articles in the world, and there are too many information about the same source of goods on the Internet. The unique title description may become a watershed where the source information included in the website is quite different under the same conditions, hoping to help friends in the global information center.
reference data
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