In recent years, with the increasing use of electronic products, various eye problems began to appear frequently. In this context, various eye protection products emerge one after another. Recently, I paid attention to a product called Lisikang.
How to understand the current system of Lishikang Mall? Can products such as Lishikang White Grass Shurun Eye Essence Milk solve eye problems? What's the connection with the direct selling company March 8th Female Music?
I will interpret this one by one.
Eight benefits, 399 cases?
The homepage of rickshaw APP shows that there are categories such as upgrade area, repurchase area, delivery area and material library, among which the upgrade area includes 3000 makeup upgrade package of rickshaw White Grass Shurun Eye Essence 399, 4999 service provider package, 1600 makeup upgrade package, 1999 service provider package and upgrade options. Accordingly, according to the rickshaw market operation mode provided by the agent, it is as follows:
Joining level and investment amount:
Member: 399 yuan
Excellent service provider: 1999 or the team has accumulated 20 boxes.
Excellent service provider: 4999 or team cumulative 100 boxes.
Excellent service provider: 9,999 (limited time) or 700 boxes of small market 160 boxes accumulated by the team.
Chief service provider:1nine thousand nine hundred and ninety-nine (limited time) or 3,000 boxes for the team and 600 boxes for the small market. The performance of one box is calculated according to 200 yuan.
According to the above two pieces of information, we can know: First of all, you can buy 399 yuan to get the membership level. If you want to upgrade your excellent service provider, you can buy 1600 yuan makeup upgrade package in Rishikang Mall, and so on.
How to make money is divided into the following categories:
1, sharing prize: 20% for members and 30% for service providers.
2.* * * Enjoy dividends: Service providers can enjoy dividends of 1.5 times the agency amount by directly or cumulatively sharing two orders of the same level.
For example, if 4999 directly shares two 4999s or accumulates 9998s, you can get 7500 advertising dividends. 10% of the company's sales will be distributed through advertising and monthly distribution.
3. See the prize: 0.3%/ order, 3 laps for excellent service providers ~ 1 lap for chief service provider 10. Regardless of the size of the market, only one market also has income.
4. Market overall planning: the total performance of all small markets except the largest market is multiplied by the commission coefficient.
Excellent service providers 6%, directly pushing 3998; Excellent service providers 8%, directly pushing 9998; Excellent service provider 10%, direct push19998; Chief service provider 1 1%, directly push 39998.
5. Leadership Award: 5% of the overall small market award of all teams, regardless of the size of the market, the big market also takes 5% of all small markets in six circles.
6. Dividends for partners: 2%+ 1% of the company's sales.
Partner: Enjoy 2% global bonus.
Gold Chief Service Provider: Enjoy 1% global bonus.
7. Regional Award: 65438+ 0% of the company's sales, 0.5% of regional agents and 0.5% of municipal agents.
8. Cancel the reward: cancel = new; The difference between 7.5% discount for members, 50% discount for service providers and 2.5% discount for member repurchase shall be settled to the nearest service provider, without deducting 25%. The actual amount cancelled will be redistributed in the settlement system (if the cancellation is not calculated, you can enjoy the dividend according to the dividend * * *).
Regarding the legality of Riyan's operation mode, the Anti-Arrest and Sales Division has fixed all the evidence and reported it to the relevant functional departments, and the Anti-Arrest and Sales Division will continue to follow up the relevant progress.
Ordinary cosmetics have no medical function.
With the blessing of the above eight bonuses, what products to sell is not so important. Upon inquiry, the related information of two products of Lishikang Mall, Lishikang White Grass Shurun Eye Essence Milk and Lishikang White Grass Eye Protection Essence Milk, is as follows.
According to its filing information, we can know that the filing number of Lishikang Baicao Shurun Eye Essence Milk is Guangdong G Makeup Net Beizi 20230 17837, and the filing number of Lishikang Baicao Eye Protection Essence Milk is Guangdong G Makeup Net Beizi 2022395672.
It can be seen that the above two products are ordinary cosmetics, not special-purpose cosmetics, not drugs or medical devices, and have no curative effect. However, in the promotional materials of Ririkang products provided by agent Xiao Li, "Explanation of Ririkang Professional Knowledge", the Ririkang White Grass Shurun Eye Essence Milk is described as follows:
Principle: There are 13 acupoints around the eyes, and the meridians are very rich, which are connected with blood vessels and nerves inside and inside the eyeball, so that it can quickly absorb products; Li Shi Kang Bai Cao Shu Run Eye Essence Milk uses the introduction function of the meridians around the eyes to make the product directly act on the ciliary muscle through transdermal absorption. The product also contains nutrients needed by eyes, which are directly supplied by nutrients.
Clear adjustment:
Clearing (detoxification): clearing the garbage focus through microcirculation and metabolism.
Adjustment (spasmolysis): relieve the tension and spasm of ciliary muscles, relieve eye fatigue and realize self-repair.
Nourishing: apply it around the eyes, absorb products and nutrients by using the guiding effect of acupuncture points and meridians around the eyes, and supplement the nutrients needed by eye cells.
Conditioning and Relieving: Through the above functions, it can recuperate and relieve myopia, amblyopia, hyperopia, presbyopia, cataract, glaucoma, eye fatigue, eye edema, dry eyes and other symptoms, improve sub-health of eyes, fade crow's feet, remove dark circles and bags under eyes, and also have a good conditioning effect on crying in the wind and floaters.
The functions of the above-mentioned advertisements exceed the approved contents, and contain unscientific assertions and guarantees indicating efficacy, which seriously deceive and mislead consumers.
Regarding the above-mentioned advertising slogans related to adjusting and relieving myopia, cataracts and assisting in diluting crow's feet, Article 17 of China's Advertising Law stipulates that it is forbidden to use any other advertisements related to disease treatment functions except advertisements for medical care, medicines and medical devices, and it is not allowed to use medical terms or terms that easily confuse the promoted goods with medicines and medical devices.
As for the credibility of the above-mentioned propaganda related to improving myopia, an expert group said in a report in the New Express that all kinds of products on the market that claim to correct vision are often exaggerated. In fact, after myopia exceeds 150 degrees, it is almost difficult to reverse it. Don't trust the propaganda words of the merchants. Even if you want to use these products, you'd better consult the hospital experts first to avoid using irregular and unqualified products.
Some experts pointed out in the article of Liangxi Procuratorate, the official account of WeChat, that the main indicators for judging myopia are the change of refractive power and axial length, rather than simple vision, which is mainly manifested in the extension of axial length, which is irreversible, so it is impossible to reduce the myopia of children and adolescents, let alone cure it.