In the process of opening a shop, you are sure to encounter many problems. If you have no experience and don't know how to deal with it, you will take some detours, keep practicing and trying, and finally find a solution and a way out. These all cost money. Therefore, before opening a shop, you must do a lot of homework by yourself. It's best to work in a shop and see how others do it, so you will take fewer detours. You have to admit, experience.
For example, most locals may not like sweets, but if you make an investment, won't no one eat it? Then start cooking Sichuan food, but they don't like spicy food, and you lose money again. You change your menu to make it neither sweet nor spicy ... you find that people like spaghetti ... this is the result of your ignorance. The purpose of saying this is just to remind you that you really need to know these dishes, and you should know them very well. Of course, you should know the appetite of the local people. Then you should make some necessary improvements to cook Sichuan food. Let the local people like Sichuan food very much. Cooking Hunan cuisine will make them like Hunan cuisine very much. Otherwise, your investment will become tuition. Think about why fast food restaurants like KFC didn't move to China in the original way. A local chef can't solve the fundamental problem.
To choose a place to do business, you must live there for at least half a year.
The masses decide Shang Chao.
A good hotel, prosperous business, and a good house (suitable parking space, no pollution around, no disputes) are the premise. However, how to manage it well is the decisive factor for the hotel to make money in the future.
Fresh mom's opinions and suggestions on opening a restaurant;
1, you can't drive the restaurant to a very remote street. Drinking in remote places is cheap, but you have no customers. You are in business, and customers always come first. Otherwise, it is useless for you to have the best craftsmanship in the world.
2. The target group can't just be the kind of consumers who seek benefits. Because materialistic consumers always haggle over every ounce, they have no loyalty to your restaurant. If the price of another store is one or two cents lower than yours, they will go to that store for dinner. These people are all people who want to get one yuan and fifty cents. You can't make money for such people, and they won't know how to be grateful. So I suggest that the hotel price should not be set too low, too low. First, if you can't make money, you won't have more money to invest in this business, which will lead to a vicious circle. Second, customers also think that your store has no grade, which is your business mistake and fatal injury.
A friend of Xian's mother once went on a business trip and had lunch. She thinks it's ok, and the psychological price is about 12 yuan. However, after eating, the boss took 5 yuan money from him. As a result, this friend not only didn't feel grateful, but lost the feeling of the delicious food he had produced before, just like the same clothes from 28 yuan and 82 yuan, which gave people a different feeling.
Therefore, Xianma suggested that we should not set the price too affordable, reasonable profit is necessary, sincere and meticulous service is also necessary, and a warm and comfortable consumption environment is very important.
3, fresh mom suggested that everyone: the price should be high, and the hair should be less. For example, three dishes and one soup, you quote 43 yuan, and then you only charge 40 yuan, and you actually earn thirteen or fourteen yuan from the guests. He will be very happy when people say you are generous. On the other hand, if you quote 3 1 yuan 32 yuan, you will be charged at the price. In fact, you only earn two or three yuan from the guests, but the guests say that your boss is stingy, haggle over every ounce and can't be a man.
4. To open a restaurant, you should have your own characteristics. Don't ask others to supply a steamed bread made in 0.5 yuan, you should also supply a steamed bread made in 0.5 yuan, so you will fall into the low-priced area of price competition. You can sell steamed buns for 1 yuan. The method is that you add some additives such as Chili sauce, sesame oil and onion to the original steamed buns in 0.5 yuan, and even make them into snacks the size of steamed buns, which will make people want to eat. . . This is just an analogy. Xianma's original intention is to open a restaurant with southern flavor if you are in the north, and a Sichuan restaurant with southwest flavor if you are in the south, mainly to show her own characteristics and attract some people.
1, special dishes, unforgettable;
2, decorative style, characteristics, is to do something different; For example, the feeling of a farmer;
3. The service must be formal and neatly dressed;
4. If the geographical location is good, you can do some articles at the door to increase people's visual impact; If it's not good, advertise more.
5. Investigate competitors, establish archives and learn their propaganda methods and food promotion methods;
I hope I can help you and wish you success!
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