In the era of e-commerce, besides Taobao platform, Pinduoduo platform is attracting more and more consumers, and many sellers who open online stores will have the idea of opening stores in Pinduoduo. Today, we will use e-commerce knowledge network to see how the new store in Pinduoduo operates.

First, optimize new products before and after they are put on the shelves.

If your new product is on the shelves, but you don't click on it, it means that your main picture is not good enough and attractive. In this case, you can refer to the competitor's main picture to see how he attracts buyers to click. Regarding the details page, as sellers, we need to know what the pain points of buyers are and how to show them, so as to promote transformation. Not only the main picture and detail page need to be optimized, but also the product description and carousel pictures need to be optimized.

Second, after optimization, we should measure the quantity.

A large number of merchants think that money must be measured by through train. In fact, there are many ways to measure money in Pinduoduo. If the sales volume is not bad after the break, it means that your product of this style is good and you can apply for new product activities. The price of new products should not only be the lowest in the whole network, but also depends on the market price of hot search competing products, which can increase a lot of traffic and visitors.

Third, do basic data.

In the early stage, you can do a good job in basic sales by matching sales with brush flow. Don't do sales with a brush of traffic, it's really fake. We'd better let the traffic run for four or five days before starting to sell, and we can't use software to brush the traffic.

Fourth, use the through train to further expand the exposure and visitors.

With the basic flow, you can use the through train to increase the flow pool. Note: Never burn the car before the sales base is established. Because the quality score is low, the click cost will be high, and without the support of the sales base, even if there is a lot of traffic coming in, we can't digest it. In terms of through train, we should learn more and practice more, and master the related through train games step by step.

Finally, observe the click and transformation of goods at any time. If the situation is not good, we must optimize it in time. You know, payment can't be completed in a day or two.

With the increasingly popular trend of Pinduoduo, many people choose to settle in Pinduoduo, but in the operation and promotion of Dianpi, we mainly focus on traffic optimization and promotion. It must be noted that even if the promotion is done well, it will not keep up with the products, which will have a great impact on the store.