Porridge shop budget:
Required funds: 40,000 yuan
Opening expenses: 20,000 yuan
Business area: 10 square meter
Salary of employees: 2 persons, 1000 yuan.
Liquidity: 20,000 yuan monthly profit: about 4,000 yuan.
Market prospect:
People in China have the eating habit of drinking porridge in the morning. There is a saying that porridge is thick in winter and spring and light in summer and autumn. Especially in southern China, there has been a custom of cooking porridge since ancient times. Residents in Chaoshan area of Guangdong eat porridge all year round. There are many kinds of porridge foods, which are rich in nutrition and easy to digest, and have certain disease prevention functions. For example, lily porridge can moisten the lungs and relieve cough, and chestnut porridge has the effect of tonifying the kidney. Opening a distinctive porridge shop will definitely sell well.
Store location selection:
The location of the porridge house should be chosen in a crowded place, such as a place with a large population in a community or near a school. Office workers generally don't have time to make breakfast in the morning. They all like to make a pie or two and a bowl of porridge in the surrounding porridge house, and so do children who are busy with their studies.
Store equipment:
The area of porridge house is generally not less than 10 square meter. There should be 5 ~ 6 tables in the shop for more than 20 people to sit. You can put some desks and chairs outside the store in summer. Small shops should be kept as clean and well ventilated as possible.
Porridge shop variety:
Common porridge shops in the north include rice porridge, millet porridge, sorghum porridge, corn porridge, purple rice porridge, eight-treasure porridge, mung bean porridge and tremella porridge. If you open a shop in the south, you should follow the local people's eating habits, such as eating Cantonese food in the morning. Open flame rice porridge? Or? Champion and porridge? 、? Pork porridge? ; Noon? Pork bone porridge? 、? Chowder porridge? 、? Chai fish porridge? 、? Porridge? Or? Sugar bean porridge? ; Do you want to drink tonight? Beef porridge? 、? Chicken porridge? 、? Shrimp ball porridge? 、? Fish porridge? 、? Boat porridge? . Of course, this is just a recipe that middle-aged and elderly people generally follow. Nowadays, young people don't pay attention to it. But it's better to know something.
Usually, the variety of porridge shops should be around 15, not only complete, but also refined. It is common that operating medicated porridge can also bring considerable profits. Does medicated porridge help digestion and accumulation? Ginkgo glutinous rice porridge? , relieve summer heat? Mung bean porridge? And antipyretics? Mao gen Zhu Gai Zhou? And dehumidify? Red bean porridge? Wait a minute.
At the same time, because people who come to drink porridge generally eat some staple foods, they can also operate fried dough sticks, pies and other foods.
Price positioning:
Rice porridge is generally O. 5 yuan, and all kinds of special porridge are 2? In 3 yuan, all kinds of medicinal porridge are generally not more than those in 7 yuan. Of course, the price positioning should be adjusted according to the actual local consumption level.
Opening cost:
It costs about 8,000 yuan to buy tables and chairs, kitchen utensils, refrigerators, chopsticks, disinfection cupboards and other equipment, plus 2,000 yuan for rent, two employees' salary 1200 yuan, water and electricity 500 yuan, plus * * * * business license fee and decoration fee, totaling 25,000 yuan.
Benefit analysis:
The average cost of various specialty congees is around 1.5 yuan, and the profit rate is generally 40%. The monthly sales volume of porridge shop is calculated by 5000 bowls, and the profit is 6000? 7,000 yuan, after deducting employee salaries and utilities, the net remaining is about 4,000 yuan.
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