Current location - Health Preservation Learning Network - Health preserving class - How to distinguish between WeChat service and MLM?
How to distinguish between WeChat service and MLM?
Question 1: How to distinguish between WeChat merchants and MLM WeChat merchants, and who sells products in the circle of friends? MLM doesn't take offline as the main product development, so you can communicate with me specifically!

Question 2: How to distinguish WeChat business from MLM? MLM refers to the illegal behavior of organizers or business developers who calculate and pay remuneration to the developed personnel on the basis of the number of personnel or sales performance directly or indirectly developed by them, or ask the developed personnel to obtain the qualification to join on the condition of paying a certain fee.

At present, pyramid schemes are constantly being renovated, especially the traditional pyramid schemes and online pyramid schemes are intertwined. The latest online pyramid scheme is to engage in pyramid schemes on WeChat and WeChat commercial platforms, and the means adopted are to exaggerate publicity and show off wealth, such as advocating that you can buy a BMW within one year, deceiving friends and relatives in the "circle of friends" and letting many people fall into the pyramid scheme network.

In short, in my opinion, WeChat business is not equal to WeChat+e-commerce, nor can it be completely equal to pyramid schemes or direct sales. Wechat business is only a new channel of e-commerce in the era of mobile Internet, and the channels of WeChat business may be more dispersed, not necessarily concentrated in big platforms such as Taobao and JD.COM, but probably scattered in various micro-stores, WeChat, Momo and even various mobile vertical communities. For many friends who insist on doing WeChat business, in the era of mobile Internet, everyone can be liberated. With various platforms, they can engage in some small businesses with zero threshold, but not all of them can make a fortune. It is better to be rational and cautious to avoid falling into the pyramid scheme trap.

Question 3: Is there a difference between WeChat service and MLM? 100 integral 1, what is MLM?

It refers to the behavior that the organizer or business developer calculates and pays the remuneration to the developed personnel on the basis of the number of personnel directly or indirectly developed by the organizer or business developer, or requires the developed personnel to obtain the qualification to join on the condition of paying a certain fee, so as to seek illegal interests, disrupt economic order and affect social stability.

Generally speaking, in the name of selling or promoting goods, attracting people to join clubs and charging admission fees is the main profit channel, which is pyramid selling.

1April 2, 9981day, China * * * announced a total ban on pyramid selling (notice on banning MLM business activities). The important basis for determining pyramid selling is whether its bonus distribution system has the nature of pyramid selling.

2. What is the WeChat service?

Wechat business has no unified definition of cognition. Generally speaking, it refers to a small-scale individual behavior that takes "individual" as the unit, uses the carrier channel derived from the web3.0 era, combines the traditional way with the Internet, and has no geographical restrictions, and can achieve new breakthroughs in sales channels by mobile means. Simply put, WeChat business is the integration of resources.

WeChat business includes WeChat e-commerce and Weibo e-commerce. Wechat is only a small part of WeChat business and a media carrier.

Wechat business is very popular recently. Many people regard opening a small shop through WeChat as "WeChat business", which is different from Taobao. In fact, WeChat business is not a "WeChat e-commerce" or just a WeChat store. Wechat commerce refers to the commercial activities conducted on the mobile terminal platform with the help of mobile Internet technology, or simply refers to the completion of online shopping by opening a shop through a mobile phone.

3. What's the difference between 3.MLM and WeChat service?

MLM: At present, most agent micro-businesses belong to MLM, because most of them just want to earn agency fees, regardless of whether the goods can be sold or not. Goods are not sold to consumers, but to agents. Imagine how a businessman does it. Of course, he sells goods, and goods cannot be sold to consumers. Is this still a businessman? Many merchants have also begun to imitate WeChat business, recruit agents and let offline agents handle goods. As long as the money is paid, it doesn't matter whether they can sell it or ship it.

Wechat business: Wechat business only uses a platform on the mobile Internet to sell goods, and we can all call it Wechat business. For example, platforms such as WeChat, Momo, Weibo and QQ on mobile phones can also be understood as selling goods on mobile phones, which we all call WeChat business. Wechat business is also a kind of e-commerce and a business. The purpose of a merchant is to sell goods. As long as you sell the goods to consumers, you are a qualified WeChat merchant.

Question 4: How to judge that WeChat business is pyramid scheme? You are usually asked to pay. Out-of-stock, boastful, all pyramid schemes. They don't know how to ask me.

Question 5: What are the similarities and differences between WeChat service and MLM? 100 There are essential differences between the normal WeChat business and pyramid schemes, and the so-called similarity between them is only the disguise of pyramid schemes.

1, MLM itself is to make illegal profits, which is an unfair commercial behavior. Normal WeChat business is a legitimate enterprise that uses WeChat business to establish a reasonable sales system or connect customer loyalty through WeChat business system.

2.MLM must pay a high membership fee or buy a certain number of products to join the club. In fact, in the early stage of the development of WeChat business, some brands did pyramid schemes under the guise of WeChat business, which was naturally excluded from the normal WeChat business behavior. The WeChat business has become a low or zero threshold for distributors. For example, there are many WeChat merchant brands around us that don't press goods, don't hoard goods, and have no agency fees.

3, MLM revenue model is calculated according to the number of people, because everyone who develops needs to pay a high membership fee or buy products (sales refers to the development of an offline, how much membership fee to pay offline) to get income. The real WeChat business is to obtain revenue according to the sales performance of products, which is a large-scale personalized business behavior.

In fact, in the early days, many WeChat business brands were agents at different levels, refused to retreat in disguise, and did not focus on the terminal sales rate, thus forming a form similar to pyramid schemes. Therefore, the key point to distinguish WeChat business from MLM lies in whether the products are really delivered to consumers, while making profits, as well as supporting and continuous service measures.

In addition, QQ, Weibo and now WeChat are all forms of WeChat business. Social networking enables each of us to connect more quickly, conveniently and closely, which was impossible 20 years ago or even 10 years ago. Therefore, personally, WeChat business refers to those individuals or organizations that can use Internet tools to transform their social relationships (including strong and weak relationships and existing social relationships) into influence (fan attention, brand power, etc.). ) and further generate commercial behavior. Wechat business is a legitimate business activity and an important business model in the future Internet business ecology.

Question 6: How to tell whether the WeChat business is pyramid selling, whether it is distributed at or above the third level, and whether there are products? It can be said in detail. . . chat

Question 7: How to distinguish between formal WeChat business and illegal online pyramid schemes is not something that ordinary people can distinguish. This is the responsibility of the state.

If the country says yes, you should take it as yes, and if you don't say it, then you have to understand it yourself.

Anyway, illegal people will package themselves well and formally.

It seems that you can earn a lot of money every minute, and all kinds of braggadocio can basically be regarded as liars and pyramid schemes.

This year, the entry threshold for WeChat business is too low, and everyone is rushing in.

Surfing the Internet tests IQ and EQ. Without certain experience and ability, contact is not recommended, and it is easy to suffer losses or even violate the law.

Question 8: What's the difference between WeChat business and MLM? Wechat business sells products through a circle of friends, and pyramid selling is an illegal act, which induces you to join the club, pays money, and brings others to join the club, which has a bad influence on society!

Question 9: WeChat distribution experts analyze the difference between micro-distribution and pyramid schemes. On February 15, wechat released the "announcement on rectifying illegal distribution mode behavior", announcing that once public accounts use wechat relationship chain to develop offline distribution, they will be permanently banned.

In China, the daily usage of WeChat users is hundreds of millions. In order to protect the legitimate rights and interests of the majority of netizens, WeChat gave an official response by taking illegal distribution as an example: one is to commission according to offline sales performance through distribution mode; One is to induce users to roll up development personnel by promising income and other means.

These two behaviors are not distribution at all, but pyramid schemes! We should applaud this blow to WeChat! Wechat business is in chaos, because this pyramid scheme ruined a pot of soup, and cleaning up this behavior is conducive to the healthy development of WeChat business.

China Unicom, China Mobile and other state-owned enterprises are using the WeChat business distribution model to sell products or services. Wechat commercial distribution model will not die, but will become the next hot spot.

What is illegal issuance? What is a formal release? How to distinguish, Haixun Internet, the largest WeChat development company in Beijing, will answer for you:

This is a hot issue before the birth of WeChat. Regarding pyramid selling and direct selling, the debate about whether Amway is direct selling or pyramid selling is a replica of this problem. Wechat distribution is to use Wechat, a tool and technology that makes people contact faster, to make direct selling more convenient and efficient!

Informal distribution in wechat business;

1, not oriented by selling goods, but by developing the agent offline to obtain income. We don't give priority to selling goods to consumers, and the focus of development is not to build consumer brands and establish groups that value users, but to put them on agents and earn income by forcing them to buy goods.

2. When developing an agent, force the agent to pay a high entrance fee, or force the agent to stock up the goods, and if it can't be sold, it can't be returned.

3. There is no fair and transparent price system for the products sold, the product quality cannot be guaranteed, and there is no perfect return mechanism.

Several typical behaviors of illegal distribution (pyramid selling);

1, pull the head. Organizers or business operators, through the development of personnel, require the developed personnel to develop other personnel to join, and calculate or pay the retaliation expenses of the developed personnel based on the number of personnel directly or indirectly developed by them.

2, there is no commodity medium, or although there are commodities, the quality and price are very high. In many pyramid schemes, there are generally no goods, and the purpose is not to buy or sell goods, as long as someone participates. Some pyramid schemes have goods, but the quality and price are very high, which has no use value and social value. They are just a cover or just props.

3. Charge an entry fee. Organizers or business operators, through the development of personnel, ask the developed personnel to pay fees or subscribe for goods and other forms to pay fees (admission fees or headcount fees) in disguise, obtain the qualification to join or develop other personnel to join, and seek benefits.

4. Worship of individuals or organizations. The success of brainwashing, training and indoctrination of the developed people is mainly manifested in organizing some form, shouting slogans, calling the names of the main organizers, and engaging in personal or organizational worship.

Question 10: How to judge whether WeChat merchants cheat? Is it a pyramid scheme? There are too many promotions by individuals and small-scale online WeChat merchants, many of which are deceptive. You should think twice from the beginning.