I sent a message in a circle of friends that my son and I had a cold. An old classmate who doesn't contact often sends messages to express his concern. He is very moved, only to find that the topic has gradually turned to medical care. I was busy, so I stopped talking.

The next day, my classmates sent another message. First, I sent an introduction link to health care products, and then I revoked it. Then they sent a voice asking me when I would have time and wanted to talk about some health topics with me.

Knowing that this classmate has been doing Mary Kay's direct sales for the past two years, I replied: "I recently spent more than 2,000 yuan on health care products recommended by my friends, all of which were said by my husband. I bought it because my friend recommended it, and it was too wasteful for children not to eat it. "

In fact, I only answered this because I didn't want her to sell me again. I was telling the truth. As far as the products she said are concerned, there are some at home, but they are not of the same brand. Children don't like to eat, so they have been shelved.

But then this classmate sent a voice call, which generally meant that we women should ensure the health of our families, take less medicine and stay away from antibiotics. Health care is the key to family happiness, and we must choose the right products.

Instead of recommending me to buy products directly, she recommended me to join a direct selling brand and go offline, saying that this brand has both cosmetics and health care products, which is cheap for my own use and can bring convenience to my friends.

I politely refused again, saying that I didn't want to be the agent of this brand or something, and that I was busy cooking, so I won't talk about it for the time being.

She said to wait until I was free, so I had to say "all right" helplessly.

Today, when I was cooking dinner, that classmate sent me a voice call again. She still wants me to know about Mary Kay and learn about women's beauty maintenance and family health with them.

I said, I know Mary Kay is an old brand. I used Mary Kay's products recommended by others a few years ago, but they didn't suit me, so I didn't continue to use them.

She said, "Mary Kay is different now. You should know more about it. Now Mary Kay has developed health products, which are suitable for the whole family. As a woman, you have to take the initiative to care about the health of your family and children. "

I said that my relatives have both Chinese medicine and western medicine, and they often talk about health.

She said, "Doctors will still get sick. I often use Mary Kay. Never wear a mask to go to the hospital for fear of bacterial infection. Look at the doctors in that hospital who still wear masks for fear of being infected. Some diseases can't be cured no matter how much medicine you take, all because you take too many antibiotics. Eat more health care products to improve immunity, and the disease will naturally disappear ... "

If I refused the recommendation of my classmates before, but I didn't have much resentment, then my patience will rise at this time. In addition, although I didn't buy Mary Kay's products, I think I usually care about my family's health.

So I replied to her: "There are too many direct selling products of e-commerce, and five or six of the ten people around me have been involved in WeChat business, e-commerce, direct selling and so on. And their products all feel good, so I want to recommend them to my friends around me. People around you will be embarrassed to refuse, and they will spend hundreds of thoughts to help their friends. However, the more you hug, the more you really feel at a loss. Simply put, no one will dominate the market except the products you really need. "

She said, "Then keep your eyes open. Mary Kay is an old brand. "

She went on to say, "You can't just say that you want to buy something, that's a response. I hate the people I deal with. Some friends have bought products from me before, but they only bought one or two boxes. It will take at least a year for this product to take effect. Don't you just take one or two boxes against me? I think this kind of friend is really not worth making ... "

At the right moment, the child is making trouble again. I told her twice that she was cooking, and now the child is crying again. She should have heard it.

She said, "Look, you are very busy with your children. You should take them first. I also took time to call and chat with you. I think you are a potential customer who knows life very well. I just want you to know more about joining our big family. "

On the first day of 2020, I went to visit blx, because I knew that I was regarded as a "potential customer" by an old classmate, although we were not very familiar.

In fact, I have always had a good impression on this classmate. I didn't know her very well when I was at school, and I rarely contacted her after graduation, but I always got the impression that she is a very simple girl and speaks very kindly.

Even though she contacted me repeatedly these days, she wanted to persuade me to buy or join their Mary Kay. At first, I just refused, thinking that she just showed concern after seeing my son catch a cold, and then began to recommend it to me.

But then she said that friends who stopped buying only one or two boxes of her products were not worth dating, which caused my dissatisfaction. I think people with this mentality should keep a certain distance from others.

In fact, I have always been not exclusive to WeChat business and e-commerce, and I often buy some products according to my own needs. There are many friends who do WeChat business and e-commerce, and some of them have done well.

However, there is a very strange rule. Those who have actively promoted products to me are all friends who know but are not very familiar. On the contrary, my close friends have never offered to sell to me or to our other friends.

I bought products from my friends who often sell them. Some of them are not bad, but some of them are really not so good. After buying it, it can only be shelved.

On the contrary, some of the products I came into contact with took the initiative to buy when I heard that they were good. After buying them, I felt really useful, but it was rare to engage in persuasive sales again and again. They send friends, products, life, or inspirational or emotional statements at a fixed time every day. Seeing their circle of friends is not only not offensive, but sometimes it is a visual and spiritual enjoyment.

Many people have said before that WeChat business is to buy and sell acquaintances, just like insurance, and sell products to people around us, but that is only a narrow WeChat business.

At present, there are many brands that do well in WeChat marketing, and they really started from acquaintances at the beginning. But what ultimately makes them profitable is the trust of strangers won by word of mouth.

They also do sales, but they don't do that kind of hard promotion, and they don't give friends and acquaintances both hard and soft. They are engaged in activities, sales promotion and publicity. You don't understand. I recommend them to you. If you are interested, I'll give you a brief introduction. If you are interested in buying, I will explain it to you in detail.

Knowing that you are selling a product, friends will definitely think of you first to buy it. If a friend doesn't need this product, or feels inappropriate after using it, he really doesn't want to buy it. What's the use of friendship if you keep recommending it to your friends? Will only attract disgust.

In the face of repeated friendly recommendations, refuse if you don't want to accept them. Friends treat each other sincerely, products are purchased rationally, and people buy and sell, enough is enough.