Why are parents obsessed with health care products? Old people who retire at home are a very special group, and they almost have all the characteristics of "perfect customers" in the minds of salespeople:
Plenty of time and loneliness: parents retire at home and have almost nothing to do but eat and sleep. On the one hand, the lack of social values makes them want to be recognized by others, on the other hand, the absence of children also makes them long for family and companionship.
Have a certain economic strength: many elderly people have a fixed pension every month, have a certain amount of savings, and most of their children have married and established their businesses, and they have the economic strength to be bought by buy buy at will.
Worried about health and longevity: the elderly retire at home, basically no longer rushing for their future careers, and rarely work for their children. At this time, health and longevity have become their only goal.
With money, leisure and pain, the elderly will inevitably become the main targets for health care products manufacturers to pursue profits. A few warm-hearted uncles and aunts (some of whom were called michel platini dopted mother when they came up) patiently chatted (sold) for an hour and occasionally boasted about their heroic deeds? Who can resist these sweet shells?
Let them learn to distinguish irregular health products 1, and identify the logo: if there is no "national food health word" logo, don't buy it.
"Shi Guojian Zi" is the brand name of health care products approved by China Food and Drug Administration (CFDA). There must be these four words on the packaging box of regular health care products, and there will be corresponding batch numbers. As long as you log on to the official website of the US Food and Drug Administration and enter the "National Food Hygiene Name", the authenticity will be clear at a glance.
2, look at the ingredients: health care products must not contain pharmaceutical ingredients.
Regular health care products marked with "National Food and Health Insurance" are only one kind of food, and no pharmaceutical ingredients may be added (drugs should be applied and approved in the name of "medicine"), otherwise adverse reactions or even toxicity may occur.
However, in order to exaggerate publicity and expand sales, some unscrupulous merchants still intend to illegally add pharmaceutical ingredients, including western medicine and Chinese medicine, to health care products.
Common illegally added substances are as follows:
Sibutramine, ephedrine, fenfluramine. Although they help to lose weight, they do great harm to human body, and sibutramine will increase the risk of cardiovascular diseases.
Auxiliary hypoglycemic agents: glibenclamide, glimepiride, glipizide, metformin hydrochloride and other commonly used hypoglycemic agents. Although these drugs have obvious hypoglycemic effect, long-term use without knowledge and conditions will lead to hypoglycemia and renal function damage, and even coma or death in severe cases.
Auxiliary blood pressure lowering: Common illegally added substances include atenolol, clonidine hydrochloride, hydrochlorothiazide and nifedipine. Similarly, if these drugs are used at will without indicating the dose, they will also pose a great threat to the health and even life of patients.
"Yang-strengthening and kidney-tonifying" categories: sildenafil (Viagra), Rednafil, Tadanafe, Realgar, Puffer, Semen Strychni, etc. Without the guidance of a doctor, long-term and large-scale use of "Viagra" western medicine is prone to serious side effects, including severe headache, blurred vision, cardiovascular disease, even glaucoma and permanent impotence.
However, "famous" aphrodisiac Chinese medicines, such as realgar, sulfur, puffer fish, raw Pinellia ternata and nux vomica, may have serious side effects because of their toxicity, so they are also included in the List of Prohibited Items of Health Food issued by CFDA.
In 20 14, CFDA clearly pointed out that "at present, the specific health foods allowed to apply for registration in China have 27 functions, such as enhancing immunity, assisting in lowering blood lipid and losing weight, but do not include the related functions of tonifying kidney and strengthening yang, promoting blood circulation and dredging collaterals, invigorating qi and consolidating the constitution, nourishing yin and strengthening yang, nourishing kidney and strengthening yang, etc. The former Ministry of Health and the US Food and Drug Administration have never approved health foods claiming to have aphrodisiac function. Therefore, health foods that claim to have aphrodisiac function are counterfeit health foods. "
Improve sleep: diazepam, nitrazepam, clonazepam, phenobarbital, etc. Most of these drugs are psychotropic drugs controlled by the state. If used at will without control, it may cause dizziness, respiratory depression and other adverse reactions, and it is also easy to produce drug dependence and addiction.
3, don't be fooled: all health care products can't cure diseases.
20 12, CFDA released 27 health food functions that can be declared. Anything beyond the scope is exaggerated and unreliable. They include:
Enhance immunity; Assisting in lowering blood lipid; Assist in lowering blood sugar; Antioxidant; Assist in improving memory; Relieve visual fatigue; Promote lead discharge; Clear your throat; Assist in lowering blood pressure; Improve sleep; Promote lactation; Relieve physical fatigue; Improve hypoxia tolerance; It has auxiliary protection function for radiation hazards; Lose weight; Promote growth and development; Increase bone density; Improve nutritional anemia; It has auxiliary protective effect on chemical liver injury; Eliminate acne; Remove chloasma; Improve skin moisture; Improve skin oil production; Regulating intestinal flora; Promote digestion; Relax; It has auxiliary protective effect on gastric mucosal injury.
For hyperlipidemia, hypertension, diabetes, osteoporosis and other common diseases of the elderly, CFDA cautiously gives the concepts of "assistance" and "improvement", which means that all health care products can not replace the effects of drugs such as lowering blood pressure, blood sugar and blood lipid, and cannot be used to treat and prevent diseases.
Those health care products that claim to be able to "dissolve thrombus", "treat stroke" and "treat diabetes" are exaggerated propaganda and confuse the concepts of health care products and drugs, which is very unreliable.
4. Believe in science: Too much nutritional supplement is harmful.
Protein, vitamins, trace elements and other nutrients necessary for maintaining normal human functions can be obtained from daily diet, and generally no additional supplements are needed.
The health status of the elderly is declining, and there may be some obstacles to the absorption of nutrients. But even if it is really necessary, we should supplement nutrition under the guidance of doctors according to the results of physical examination.
How to persuade the elderly not to buy health care products indiscriminately? Imagine that we work outside, seldom go home, and have few telephone calls. My parents retire at home and do nothing every day. Loneliness is inevitable. At this time, if a salesman calls his parents kindly when he enters the door and brings gifts, he will be kind to his parents. His parents may be wary at first, but when they come for the second time and the third time, they will gain their trust and goodwill over time. Then the salesman can take the opportunity to tell his parents that there is a free lecture nearby and their parents can attend it casually. Next, naturally, it is to sell health care products to parents.
It can be seen that parents are lonely, but they lack care from their children, and salespeople know their parents' psychology better than we do. If we want to persuade parents not to buy health care products indiscriminately, we need to understand their hearts better and do better than salesmen.
1. Learn to care about your parents. Because salesmen often use the loneliness of the elderly to promote health care products, children should know their parents better than salesmen. Call them more often at ordinary times, visit their home when you have time, listen more, and understand their real needs. Let them fully trust you and ask you as soon as they encounter health problems, not health care product salesmen.
2, correctly guide parents First of all, for health care products, parents should be given science in time, telling them that health care products are not drugs, can not be used to treat diseases, nor can they replace drugs. If the salesman tells them what diseases health care products can cure, it must be a bluff.
At present, there are only 27 functions of health food approved in China:
1, enhancing immunity; 2. Assisting in lowering blood lipid; 3. Assisting in lowering blood sugar; 4. Anti-oxidation; 5. Assist to improve memory; 6. Relieve visual fatigue; 7. Promote lead discharge; 8. clear your throat; 9. Assist in lowering blood pressure; 10, improve sleep; 1 1, promoting lactation; 12 to relieve physical fatigue; 13, improving hypoxia tolerance; 14, with radiation hazard auxiliary protection function; 15, lose weight; 16 to improve growth and development; 17, increasing bone density; 18, improving nutritional anemia; 19, the auxiliary protective effect on chemical liver injury; 20, acne; 2 1, remove chloasma; 22, improve skin moisture; 23, improve skin oil; 24, regulate intestinal flora; 25. Promote digestion; 26, laxatives; 27. It has auxiliary protective effect on gastric mucosal injury.
In other words, if health care products are not within these functions, they must be counterfeit health care products and cannot be purchased.
In addition, because there are too many unreliable health information, especially the developed network, wrong information is flying all over the sky, and parents can't identify it well (just look at the health articles forwarded by their circle of friends, such as a catty of sweet potato leaves can top ten kilograms of ginseng, lard can prevent cardiovascular diseases and so on. Therefore, parents can be recommended to watch some reliable health TV programs or pay attention to some reliable WeChat official accounts.
Finally, you can also give parents some examples of buying health care products indiscriminately or eating health care products indiscriminately and being cheated out of a lot of money. For example, a few years ago, the news said that an old man spent 300 yuan on a trip to Hong Kong and bought 20,000 health care products. For example, it was reported in 3 15 that he invested nearly 400,000, leaving only a seriously ill foreign debt.
3. Take your parents for physical examination regularly. As a child, we should always care about the physical condition of our parents and take them to a regular physical examination institution for physical examination. Through the results, we can also know whether parents really need some health care products (such as calcium and iron supplementation) or some drugs for treatment. If parents need to take some drugs (such as drugs for treating hypertension and diabetes), they should be informed to take them on time and review them regularly.
4. Buy health care products for parents in person. After gaining the full trust of parents, tell them the same health care products, and you can buy genuine products at a cheaper price, so that they can buy them through your channels, thus reducing the number of times parents buy health care products indiscriminately.