What are the first-class violations in the Tik Tok live broadcast room?
In fact, if you look closely, you will find the logic. As long as you remember the first-level violation, you will know what the second-level violation is, which is relatively easy for the anchor or live broadcast operation.
What are the illegal rules of Tik Tok live broadcast?
Tik Tok live ban:
Don't say uncivilized words.
Don't say anything that is suspected of deceiving users.
Don't say anything to stimulate consumption.
Don't say anything violent and pornographic.
Don't say false propaganda about cosmetics.
Medical related terms
Actions prohibited by Tik Tok:
1, oral lottery is prohibited.
Recently, it has been reported that Tik Tok is adjusting the rules of live broadcast audit, and oral lottery in live broadcast room will be banned, and offenders may face a ban. No entry for at least 24 hours after being audited.
Not only oral lottery, but also all kinds of lottery in Tik Tok live room are not allowed.
The specific behaviors of lottery defined by Tik Tok include:
Let the user swipe the screen and select the user to win the prize through screen capture;
Oral lottery, or substantive lottery;
By answering questions, let users answer in the comment area, and then take screenshots or answer the prizes in a point-to-point way first.
In addition, according to insiders, lottery in Tik Tok live room has been banned, but only for small anchors. In short, I suggest you beware of adjustments and violations.
2. Don't hang micro-signals in the live broadcast room of Tik Tok.
A short video with a micro-signal will not pass the review, and it will even face the risk of title.
The same is true of Tik Tok's live studio. If QR codes and micro-signals are frequently hung in the live broadcast room, the light ones will be restricted and the heavy ones will be banned.
At present, the only platform that can directly push micro-signals in the live broadcast room is WeChat live broadcast to develop private domain traffic. Backed by the big platform of WeChat, there is no limit to promoting QR codes in the live broadcast room.
3. Don't spread negative content in the live broadcast room of Tik Tok.
Negative content in the live broadcast room, including but not limited to negative comments, negative guidance, inducement, slander and other bad information, is taboo in Tik Tok live broadcast.
4. Never induce minors to brush gifts, and actively promote "Please don't give gifts to underage audiences" in the live broadcast room. Not only in Tik Tok, but also in other broadcasting rooms.
5. Don't leave the studio for a long time.
Many people enter the studio, probably for you, because they think your performance is interesting or your product explanation is interesting, so they are willing to stay in your studio.
If you leave the studio for a long time and let an assistant or follower host the venue, it will easily lead to the loss of audience and reduce the visibility of the studio.
6, Tik Tok live cover should pay attention.
When we shared the promotion of the popularity of Tik Tok live room, we said that a good cover can attract people into your live room, so we should work hard on the cover.