Shandong Satellite TV was launched on 1994 1 month 1 day by Asia-Pacific-1A satellite. It is the first provincial satellite TV station in China, covering China and neighboring countries, and the first 24-hour TV station in China. On June 30, 2002, 10, the digital signal of Asia -3S satellite was launched, and the double-star transmission of radio and television signals was realized at the same time. This indicates that the satellite launch of Shandong TV Station has entered the digital era.
Shandong Satellite TV has a coverage rate of more than 50% in the national TV station. It is a provincial TV station with a viewing population of nearly 700 million. According to the latest survey results of CMMR Mayrand Media Communication Strategy Consulting Co., Ltd., Shandong Satellite TV received about 830 million viewers nationwide in 2007. Shandong Satellite TV has a large audience in China, reaching about 690 million viewers every month, with a stable audience of 60.597 million. Shandong Satellite TV is loved by TV viewers all over the country, and 34.509 million people in the country like Shandong Satellite TV. The audience of Shandong Satellite TV has the characteristics of high education and high professional level. Shandong TV Station has a group of technical and management professionals and modern facilities of considerable scale and first-class level. It also has a 65,438+0,200-square-meter digital HD studio, an all-digital hard disk automatic broadcasting system, and a news and information center integrating off-line editing and broadcasting. There are 6 and 8 digital TV relay vehicles, digital satellite news interview vehicles, equipped with French SDMD 100KVA diesel generator, which can realize live TV broadcast in places without AC power supply. Shandong TV Qilu Online Channel. Com, with daily visits exceeding one million, is the main website of domestic TV media. (Southern Shandong)
The satellite channel was launched on 1994 1 month 1 via Asia-Pacific-1A satellite, realizing the coverage of the whole country and neighboring countries. At that time, it became the first TV station in China to broadcast 24 hours a day.
On June 30th, 2002, Shandong Satellite TV started the digital signal transmission of 3S satellite in Asia, and realized the double-star transmission of radio and television signals. This indicates that the satellite launch of Shandong TV Station has entered the digital era.
Slogan: China (Qilu) with a long civilization and youth.
Qilu Channel is a comprehensive TV channel which was launched in June 1 99565438+1October1 Covering 17 cities in Shandong province and surrounding cities outside the province in two modes of wireless and wired, it is broadcast 24 hours a day, with a huge audience of over 1 100 million. The broadcast content includes three sections: news, entertainment and film and television drama. The news and entertainment parts are broadcast live, and the audience can fully participate in the program and express their opinions.
Qilu Channel of Shandong TV Station has been actively concerned about people's livelihood and society for many years. Synchronous live broadcast of various news events has become a distinctive feature of Qilu Channel, with high program quality and strong influence, making Shandong Satellite TV Qilu Channel the first choice for Shandong Satellite TV viewers. In 2006, Qilu Channel of Shandong TV Station ranked among the top terrestrial channels in China in terms of annual average ratings and market share, and was one of the "Four Little Dragons" of China TV.
Slogan: Public Welfare Qilu Gong Xin Tian Xia (S- Sports)
Since the launch of 1 July, 19951,Sports Channel has been committed to providing high-quality sports TV programs for 90 million viewers in the province. With the aim of spreading sports culture, carrying forward sports spirit, advocating national fitness and pleasing the audience's body and mind, it is broadcast 24 hours a day, spreading the latest sports information in the world from a clear perspective and comprehensively analyzing major sports events at home and abroad.
Shandong TV Sports Channel is the only provincial professional sports TV media in Shandong Province. Its programs are transmitted through the largest cable and optical cable in Asia, covering Shandong Province 17 cities. Today, there are 1.2 million households watching TV online, and there is great potential for further expansion. Shandong TV Station Quanyun Channel is the third program of Shandong TV Station. In 2008, Shandong Sports Channel joined CSPN. In 2009, the sports channel of Shandong TV station was changed to the all-transport channel of Shandong TV station because of all-transport.
Slogan: passion, entertainment, sports, health and fashion (S- Movie).
TV Channel is the sixth channel of Shandong TV Station, which is managed by Shandong Longshi Tianxia Media Group. The TV channel of Shandong TV Station is the only professional channel in Shandong Province that features TV series and movies. Broadcast through wired and wireless channels, covering more than 50 million urban families in the whole province 17 city. With the professional positioning of professional channels, Shandong Film and Television First Family Channel has accurately positioned consumers with huge purchasing power.
The film and television channel of Shandong TV Station reached its peak again after the revision on June 2, 20041. According to the different needs and purposes of individuals and families, the audience purposefully chose different time periods and cinemas to watch, making it the first provincial-level professional channel viewing market in Shandong without garbage time. As the only professional TV drama channel in Shandong, the movie channel of Shandong TV Station has become the "home theater" for Shandong audiences. In the past ten years, the film and television channel has been deeply loved by the audience with its stable ratings and unique premiere drama resources, and its popularity and reputation are among the best in Shandong provincial TV media.
Slogan: love home, love movies (variety show)
Variety Channel is the seventh channel of Shandong Satellite TV, managed by Shandong Longshi Tianxia Media Group. Since the launch of 1 July, 1995, it has been 15 years to accompany TV viewers in the whole province. Accurate channel positioning, excellent program production and healthy media image make the variety channel a high-quality viewing brand.
Shandong Satellite TV Variety Channel debuted in 2007 with a brand-new image, and the youthful and passionate channel image brought more happiness to the audience. In the second half of 2007, the variety channel will appear in front of the audience in the whole province with a more perfect image, set off screen fashion, ignite entertainment highlights, and let the audience enjoy the variety feast. In the process of accurate channel positioning, excellent program production, continuous breakthrough and improvement, the variety channel continues to write the legend of fashion program brands in the hearts of TV viewers. In 2009, the variety channel was completely revised, and the challenging sports program "Happy Forward" was launched, which made Shandong variety show an instant hit.
Slogan: Shandong Variety Happiness First (S- Life)
Life Channel is the eighth channel of Shandong TV Station, managed by Shandong Longshi Tianxia Media Group. 20 10, Shandong TV Life Channel strives to be the TV channel with the most news features, with five major columns in prime time in the evening, stars looking for jobs, life help, life help as a guest, listening to books at eight o'clock and news through train, and attacking together. Provide the fastest news, the deepest report and the most legendary story.
Shandong TV Life Channel enjoys the power of news four hours a day. Share more real news stories and appreciate more human feelings, all in Shandong Life Channel, 20 10.
Slogan: Warm Your Wonderful Life (S- Agriculture)
Agricultural Science Channel is the first professional channel for rural areas, agriculture and farmers in China. Through the cable TV network to the province 17 cities, the daily broadcast volume 17 hours. Agricultural channel is called agricultural science channel, which provides farmers with safe, effective and scientific methods.
The Agricultural Channel of Shandong TV Station also introduced some tips of life to farmers and introduced the scenery of all parts of the country, so that farmers could feast their eyes. The times are developing and the society is progressing. The farmers of yesterday may be citizens of today; Nowadays, citizens are also eager to get close to the countryside, and the media has the responsibility to narrow the distance between the city and the countryside. In this sense, the agricultural channel is a comprehensive channel close to farmers, citizens and the public.
Slogan: connect urban and rural areas, serve the public, listen to the local accent and feel the life (S- public * * *).
Established in June 2003, Gongx Channel is one of the nine sub-channels of Shandong TV Station. On June 5438+ 10, 2005, the public channel and the news center of Shandong TV Station were integrated into a news comprehensive channel, which is the only TV channel in Shandong Province that focuses on news so far.
* * * channel of Shandong TV Station was broadcast on February 3, 20051day 17.5 hours. As the newest TV media resource in Shandong Province, this is a virgin land full of vitality and temptation. The birth of public channels will change the traditional pattern of provincial, municipal and county television institutions. Through the platform of public channel, the three media will work closely together. The media in the province are linked up and down, sharing resources and achieving mutual benefit and win-win results.
Slogan: public awareness, road and eternity (S- children)
The Children's Channel was launched on September, 2005 15, and the ninth channel belongs to Shandong TV Station. Shandong Radio and Television Station Beijing Base Beijing Lushi Pilotage Culture Media Co., Ltd. is the program production and advertising operation agent.
The children's channel of Shandong TV Station takes youth, fashion, happiness and health as the keynote, entertainment and leisure as the theme, and serving the vast number of children in the province as the working goal. As the only provincial children's channel in Shandong Province, adhering to the concept of "only innovation is forever", the channel has developed vigorously, covering 70% of districts and counties in Shandong Province 17 prefecture-level cities and broadcasting 24 hours a day. As a provincial children's channel, Shandong Satellite TV Children's Channel strives to expand its influence based on the needs of children in Shandong Province. As a young channel, Shandong Satellite TV Children's Channel is still exploring, developing and innovating with young vitality.
Slogan: Young Channel Your Channel (TSTV- Taishan TV Station)
The International Channel was established on August 18, 2005. Approved by the State Administration of Radio, Film and Television, under the leadership of the Propaganda Department of Shandong Provincial Party Committee and Shandong Radio and Television Bureau, it is undertaken by Shandong Longshi Culture Media Co., Ltd., specializing in TV publicity. June 2006 1 debuted in Los Angeles, USA, 2065438+.
Shandong TV International Channel is a TV window for Shandong to publicize in the United States. It was established by Shandong Radio and Television General Station according to the relevant national propaganda policies, approved by the Propaganda Department of Shandong Provincial Party Committee and the State Administration of Radio, Film and Television, and after comprehensive investigation and scientific demonstration. Taishan TV Station (International Channel) relies on the powerful TV program production power of nine TV channels under Shandong Radio and Television General Station, integrates the rich TV report resources in Shandong and even the whole country, and builds a bridge for cultural exchanges between China and the United States.
Slogan: Shandong, China, the hometown of Confucius (SDTV- International Online)
International Online Channel is a comprehensive channel focusing on life service, which is broadcast to the whole world through American Kirin TV network. Shandong International Online Channel is aimed at overseas Chinese groups. Through the columns of Parents in the World, Legend of Song Dynasty, face of china, Happy Boys, Health Care, etc. , fully display Shandong's urban development and humanistic customs, provide the deepest interviews, the most intimate information and the most legendary stories, and create the most fashionable TV channels.
Shandong International Online broadcasts excellent programs of various channels of Shandong Radio and Television Station 24 hours a day through American Kirin TV Network. Kirin TV Broadcasting is the only organization in the world that broadcasts live TV programs and video-on-demand programs to overseas Chinese families through the Internet. Its office is located in new york, USA.
Slogan: the most intimate information, the most legendary story, the most fashionable TV (S- home shopping).
Home Shopping is the digital TV channel of Shandong Satellite TV, and it is the 12 program of Shandong Satellite TV. Shandong Satellite TV's home shopping channel allows you to buy your favorite goods at home. Shandong Lepai Commercial Co., Ltd. is a modern circulation enterprise with TV, Internet and other multimedia channels as its sales platform. The TV program Home Shopping @ Lepai Mall, co-founded by Shandong Radio and Television Station Shandong Longshi Tianxia Media Group and Shanghai Ji Jie Culture Communication Co., Ltd., has been growing since it was officially launched on July, 2007 1.
With the support of high-quality products, affordable prices, first-class program production team, strong IT system support and perfect self-owned logistics distribution, Shandong Satellite TV Family Shopping Channel has more than 800,000 members in Shandong Province, and quickly leads a brand-new shopping way in Qilu. Home Shopping @ Lepai Mall-the most valuable TV shopping expert around you!
Slogan: Live at home and enjoy shopping (STV- Reading)
Reading Channel is the sixteenth all-digital TV channel approved by the State Administration of Radio, Film and Television, which is operated by Shandong TV Station and broadcast nationwide. It is the only professional book information channel in China, serving all aspects of book production, dissemination, circulation and consumption. Find books for readers, find readers for books! < Reading Channel > is determined to serve the cause of book culture in China, and the audience is locked in the intellectuals in new cities with considerable consumption power and cultural literacy; Insist that content is king, and take meeting the spiritual needs of the audience as the first task; & lt Reading Channel > not only bases itself on TV, but also provides the biggest TV media support for publishing houses, book publishers, bookstores and book websites. It also cooperates with Sina.com and Bailing.com to establish a reading channel website platform. It also included the construction of digital communication system in its development plan, and actively released channel programs in bookstores, libraries and schools all over the country in the form of hard disk broadcasting. We will soon set up a book sales platform on our own website and start planning publications with reading as the main content. Through in-depth cooperation with other new media, we will promote reading channels in a wider range. & lt Reading Channel > Accurately locate the golden target group of book consumption, and strive to be not only the home of readers and writers, but also the ideal media in the publishing industry!
Slogan: Find books for readers and find readers for books (STV- Collection World)
Collection World Channel is the digital channel of Shandong TV Station and the 11th TV channel of Shandong TV Station. Collection World Channel is the only collection channel in China, the most investment collection channel and the most meaningful collection channel. Channel tenet: China is peaceful and prosperous! Save your life and increase your wealth!
Advertising language: Huaxia Guotai Min 'an Shi Sheng gathers the world (STV- Qilu Theatre)
Qilu Theater Channel is the digital channel of Shandong TV Station and the thirteenth TV channel of Shandong TV Station. Launched in 2007, this channel is a professional TV drama channel of Shandong TV Station. Qilu Theater Channel is the first choice of Shandong film and television digital channel, and its ratings are good in Shandong. Self-interest, self-choice, self-love, let the public see the TV series they want to watch.
Slogan: Choose by the public and broadcast what the public thinks (STV- Happy Childhood)
Happy childhood channel is a digital channel launched by Shandong TV station in 2008, and it is the fifteenth TV channel in Shandong. Happy childhood channel understands children's needs and plays appropriate cartoons, TV dramas and children's programs to make children have a happy childhood.
Slogan: Happy Childhood Happy Childhood