Network modeling has become a hot new profession.
They are not only beautiful but also changeable in style, which can be divided into European and American styles, Han Feng styles, Japanese styles, British styles and white-collar styles. Their majors are more and more subdivided, and there are ten new models such as face, eye, leg, hand, mouth, waist, foot, chest, ear and hip, which are deeply favored by jewelry and cosmetics merchants. The number of employees of ten new types of network models is 3200, accounting for 10% of network models. They began to take photos of down jackets and furs in June, and were the first to get in touch with the next season's fashion. Their dressing has become an important basis for ordinary girls to understand fashion and dressing.
Who are they? They are naughty girls, also called online shop models!
The so-called online shop model is a new profession that has gradually become popular with the popularity of online shopping in recent years. The job of the online model is to put on the clothes to be sold in the online store, pose in various poses, take photos by photographers and display them in the online store, and have an intuitive feeling of the goods in the virtual store. Excellent online models have a great influence on the sales of goods. If an online shop suddenly changes its original model, the sales volume is likely to drop sharply.
So how popular are these online store models now?
The output value data released by Taonv Platform in the first half of this year shows that its output value in the first half of this year has exceeded 1 654,380+billion yuan. At present, the number of employees on this platform is as high as 34,689, and nearly 1,000 people want to join this group every day. On the platform of Amoy Girl, more than 7,000 online models recommend and share treasures every day, and more than 6,543.8+million consumers are their loyal fans every day. Their income is very high, and a monthly income of 10,000 yuan is not new. Now the maximum daily income can reach 50,000 yuan, which is equivalent to the income of ordinary white-collar workers in first-tier cities for half a year.
The future of online models may be better. Last year, Taobao opened about 65438+100000 stores every day. The first category was clothing products. The annual market scale reaches tens of billions of yuan, so the demand for online models will increase. In addition, the demand for models in other categories such as jewelry and cosmetics is also rising, and the online model market is considerable.
Fuzhou net model started late, but its income is not low.
Nowadays, businesses selling clothes will use models as long as they have a certain scale. Even if there is no money, the shopkeeper can go into battle in person. ? Yesterday, Mr. Lin of Fuzhou Network Business Alliance told reporters.
Mr. Lin told reporters that under the e-commerce model, the role of online models has also changed. They are different from ordinary models, not only models, but also have the nature of personal media, which plays a decisive role in the sales of an online store.
The survey found that about 70% of sellers used real models to take photos and display them in online stores, which played a positive role in promoting business; About 65% consumers think that shooting with real models will produce a more emotional and vivid sense of reality. Because of this, online models are becoming more and more popular now.
The reporter learned that compared with Beishangguang, Fuzhou's online modeling industry started late. However, as a city with many online stores and developed e-commerce, Fuzhou's online model market also has its own characteristics.
Merchants told reporters that at present, online models in Fuzhou are basically part-time, generally under the age of 35, mostly 20-25 years old. Most of the expenses are calculated by the hour. It usually takes half a day to shoot at a time, three or four hours at a time. Fees range from several hundred to several thousand dollars. If you are a newcomer, you will be charged more for having experience as a graphic model every time you are around 200 yuan.
Unlike professional models who have specialized brokers and brokerage companies, Fuzhou models are mostly college students, and the recruitment channels are mainly through the Internet. ? Because they all appear in the camera, there is no need for a live catwalk, so online models don't require much, as long as they look decent. But generally everyone likes to use a thinner one. ? Zhang Ruxue, a clothing vendor in Fuzhou, said that Japanese and Korean clothing vendors like act young, a girl with big eyes, sweetness and understanding. Selling household clothes likes mature and charming young women around the age of 30; There is a common standard for models of youth clothing, that is, they should be able to open their eyes, pout and grin. ? 100% of girls who submit resumes will provide themselves? Bow your head 45 degrees and pout? Self-portrait? Standard photos? . ? Zhang Ruxue said.
During the interview, the reporter also learned that online modeling, once considered to be an industry only for girls, has also been entered by boys. ? Contrary to what most people think, men's wear especially needs models to show it, because boys and girls are different, and few men can imagine their wearing effect just by taking photos of their clothes. ? Teacher Lin said that there are few male tennis models at present, but there will definitely be more and more in the future.
Is it true that you are a part-time typist on the Internet?