Founded in June 2000, Hongxing Hongxing Erke Group is a leading sports brand in China. The group has two global brands, "Red Star Hongxing Erke" and "Hongxing Erke", and its products cover sports shoes, sportswear and various sports accessories. The group has nearly 10,000 employees, international shoemaking production line 19, and annual output of sports shoes170,000 pairs. In 2005, Hongxing Erke was successfully listed in Singapore, becoming the first sports brand in China to be listed abroad. In 2007, Red Star Hongxing Erke put forward the brand spirit of "TO BENo. 1", sponsored the North Korean Olympic delegation, and started the internationalization process of Red Star Hongxing Erke brand with international brand marketing strategy. Adhering to the business philosophy of "down-to-earth, extraordinary deduction", Hongxing Hongxing Erke has risen rapidly in the international market and achieved impressive results. It has successively won honors such as "China Famous Trademark", "China Famous Trademark", "China 500 Most Valuable Brand", "China Top 10 Influential Brands", "Asia Top 500 Brands" and "Forbes Asia Top 200 Brands". People-oriented, technological innovation. Hongxing Hongxing Erke is committed to the research and development and production of professional scientific and technological sports equipment, with the corporate mission of promoting high-level sports achievements and promoting the spread and progress of human sports civilization. Red Star Hongxing Erke established the brand strategy of "leading by science and technology" at the beginning of its establishment, established the first perfect product R&D and technology research center in China, and took the lead in establishing the top biomechanics laboratory in China in cooperation with the world's top sports research institutions, making it the first sports brand led by science and technology in China. Its self-developed GDS ground damping system and many other sports technologies are at the leading level in the same industry in China. Creating a century-old enterprise and a century-old international brand is the unswerving goal of Hongxing Erke. In order to build the world's leading sports brand, To no. 1, its spiritual connotation is deeply in line with the Olympic spirit of "faster, higher and stronger". In 2007, Hongxing Erke launched the Olympic strategy in an all-round way and became the "global partner of the Korean Olympic Committee", sponsoring the first gold medal of the 2008 Beijing Olympic Games, "Women's Weightlifting 48kg Class". In 2008, Red Star Hongxing Erke joined international high-end sports events extensively, landed in NBA, joined La Liga and sponsored Qatar Open in cooperation with ITTF, which laid a solid foundation for brand internationalization and actively moved towards brand internationalization. ERKE

At the same time, Red Star Hongxing Erke actively sponsored international women's tennis series, China Tennis Grand Prix and other overseas top tennis events to support the development of tennis in China. From 2005 to 2008, Red Star Hongxing Erke sponsored WTA Guangzhou Women's Tennis Open; In 2006 and 2007, she sponsored the International Women's Tennis Series for two consecutive years. Sponsored the China Tennis Grand Prix in 2007 and 2008. In 2009, with the ATP 1000 Masters event permanently settled in Shanghai, becoming the highest-level tennis event in Asia, Hongxing Erke made a heavy attack and became the official clothing partner of Shanghai ATP 1000 Masters from 2009 to 20 13. "The swan flies a thousand miles, its wings are already there, and it is absolutely everywhere." Hongxing Hongxing Erke will continue to pursue Excellence, participate in sports events with a more active attitude, devote itself to supporting and promoting the development of sports in China, seize the opportunity given by history, forge ahead, constantly create new glories, strive to build a world brand, and strive to build Hongxing Hongxing Erke into a world-leading clothing brand.