After some internal and external discussions, enterprises will generally form corporate culture contents such as vision, mission, values and business philosophy.
The content of culture class should include not only the content that enterprises must publicize to employees, but also the relatively "landing" content and the stories around employees.
For example, many enterprises talk about "achieving customers". We'd better combine customer service theory to let employees learn some basic methodology. At the same time, we should collect some stories around employees, which can be personal cases or team cases, so that employees can feel that culture is really useful.
What are the contents of corporate culture training courses?
Life and death. !
In today's enterprises, it is almost impossible for relatives and compatriots without academic qualifications and school education to join.
There will be special exceptions to ordinary labor.
National laws are so solemn.
National laws are dignified.
Third, what lessons should be given to employees in corporate culture training?
Corporate culture is the values formed in the long-term development of an enterprise and other tangible and intangible internal and external influences. Values are the core of corporate culture. When new employees enter the enterprise, they will first feel the atmosphere of corporate culture, and then identify with the values of the enterprise and integrate into this team. Corporate culture training usually includes 10:
1. The geographical location and working environment of the company.
Specifically, it should include:
(1) The objective location of the company in the city, the plan of the company, and the geographical location of the company in the city.
(2) If the company has a structural model and publicity pictures, there is a special person who is responsible for guiding the tour and explaining, so that they can have a general understanding of the company's geographical location.
(3) The working environment of employees, including office facilities, work assembly lines and other auxiliary facilities, such as computers, photocopiers, fax machines, general manager's offices, supervisor's offices, etc. , and the general and small working environment, hardware and software equipment of each new employee need to be introduced in detail.
2. The logo and origin of the enterprise. (LOGO logo and its origin)
3. The development history of the enterprise and heroes in different stages. (Group first, then city)
The development history of each enterprise will be closely linked with several milestones, and they are all heroes of the enterprise. The development of enterprises has heroes, turning points, legends and beautiful legends. Tell these stories to new employees, so that they can love their business more and have a sense of belonging.
4. Description of souvenirs with important signs and significance of the enterprise.
It is a good way to tell important events and meaningful deeds of the enterprise, so that new employees have a sense of belonging to the enterprise.
5. Products and services of the enterprise.
This paper introduces the one-on-one Longwen major, and the sense of responsibility and attitude that employees should have towards their work, their company, their students and their parents.
6. Brand position and market share of the enterprise.
Enterprises strive to create their own brands, and creating brands is a long-term struggle of enterprises. The brand of one's own enterprise, the recognition of the brand in society, the level of brand positioning, the competitors of the enterprise and the market share of the other party. This is an indispensable part of new employee training.
7. Organizational structure and main leaders of the enterprise.
There should be an organization chart, a list of main leaders and contact information, and some business leaders also have employee reception days. With the popularization of office automation and Internet, employees' rationalization suggestions should have special mailboxes, and employees can also get the opportunity to talk to the general manager through certain channels.
8. Corporate culture and business philosophy.
The business philosophy of each enterprise is different. As soon as new employees enter the enterprise, they should impart the correct business philosophy of the enterprise to employees, so that employees can actively cooperate with the work of the enterprise.
9. The strategy of the enterprise and the development prospect of the enterprise.
The current strategic positioning of the enterprise and the development stage, development goal and development prospect of the enterprise strategy are also issues that new employees are very concerned about, because only the development of the enterprise can bring personal development space, stimulate new employees' internal work enthusiasm and creativity, and inspire new employees to contribute their wisdom and talents to the enterprise.
10. Scientific and standardized job description.
Every employee must obtain a scientific and standardized job description and be familiar with it.
Enterprises should first conduct a corporate culture training for new employees, which will help new employees get familiar with corporate culture as soon as possible, strengthen their understanding of corporate culture, and integrate into corporate culture as soon as possible, laying a foundation for the further development of enterprises. The 10 training mentioned above is actually about corporate culture. Training new employees from these aspects is undoubtedly the guarantee for new employees to get started as soon as possible.
Which lecturer systematically talked about the course of corporate culture management?
The so-called corporate culture is actually the ideological outline of enterprise management and the logical answer behind the behavior of managers and all employees. All employees of the enterprise agree with the corporate culture and implement it according to the cultural manual. Employees' spiritual and material aspects will be satisfied, and enterprises will develop well. Therefore, corporate culture is a powerful driving force to lead all employees of the enterprise. Nowadays, many small and medium-sized private enterprises are facing the situation of brain drain. Salary is definitely on the one hand, and it is also important for employees not to get spiritual support in the enterprise, which reflects the role of corporate culture, because corporate culture can let employees find a sense of belonging and identity. I have also heard of Mr. Lu Wantong's corporate culture before. He said that it is necessary to conduct cultural training for all employees of the enterprise, and if there is training, at the same time, conduct assessment and unify their thinking. There are many courses about corporate culture management now, so I want to compare them more and find the one that suits my own enterprise.
What is the content of corporate culture system course?
Four levels of corporate culture
Three things that Haier Ray grasped.
Establish a learning organization
Setting and realization of goals
The precious secret of success
Situation analysis
Day 1: Boss Culture
The second day: the major focuses on corporate culture, the ten principles and steps of building corporate culture, and Huaxing's corporate culture system.
The third day: mainly talk about how to introduce corporate culture, how to use Huaxing's corporate culture as a template, carry out reform and imitation creation, and study the corporate culture system suitable for all companies, so that enterprises can achieve: one enterprise, one boss, one culture and one voice.
What are the main aspects of corporate culture training?
1. Efficient training. This is a training course on improving efficiency. Although it is expensive, it is still welcomed by high-level professionals.
2. Time management training. Such a course not only teaches the management methods of working hours, but also teaches the management methods of living hours. Because time management is the key to improve work efficiency, both companies and individuals welcome this kind of training.
3. Team spirit training. Influenced by western modern corporate culture, more and more China enterprises realize that the overall cooperation of employees will play an important role in the development of enterprises. Therefore, teamwork has gradually become an important part of corporate culture, and the market demand for professional training in this area is rising.
4. Marketing skills training. With the increasingly fierce market competition, enterprises are required to explore the market more actively. It is very important for marketers to participate in professional training if they want to improve their performance.
5. Customer service skills training. The customer is God. Only by fully meeting the needs of customers can the development of enterprises be realized. Therefore, more and more enterprises regard customer service as a good way to make profits.
6. Communication skills training. Speech skills, conversation skills and customer reception skills all belong to the category of communication skills.
7. Project management training. Project management includes the management of quality, time and cost, which plays a scientific and coordinated role in the whole project implementation process. Project management can help enterprises to ensure the quality of project implementation, limit the implementation time and control the cost, so it has attracted much attention.
8. Salary design training. Market economy requires enterprises to implement a market-oriented salary system, and salary has become an important embodiment of the differences in employees' abilities. But at present, most domestic enterprises lack the ability of salary design, and this kind of training just meets this demand.
9. Leading art scene training. This kind of training is flexible in form and practical in content. Starting with some small cases that may be encountered in daily work, teach students practical methods to deal with problems.
10. Strategic human resource management training. This course includes the overall comprehensive design of recruitment system, employee relations and incentive system, which can help enterprises to establish a scientific and standardized monitoring system from front-line employees to senior employees, and at the same time help enterprises to clarify the interests and obligations of both employers and employees, and make them fully guaranteed.
What is the main training of enterprise management training?
The comprehensive professional quality of managers is undeniably one of the factors to improve the competitiveness of enterprises. Therefore, enterprise management training is to develop the potential and ability of managers, and how to choose training courses has become the main problem.
The College of Continuing Education of Zhejiang University has set up classes related to enterprise management training, which are divided into classes such as Zhejiang University, leading talents of small and medium-sized enterprises of the Ministry of Industry and Information Technology, and advanced seminar on science and technology phoenix finance according to different training purposes, and planned training is implemented.
What are the business management training courses?
Because there are many departments and organizations in the enterprise, and each department and organization bears different responsibilities and functions, most of them will plan the overall training plan based on the development needs and vision of the enterprise, with the corporate culture as the core foundation and the knowledge of development.
Enterprise management training courses are divided into: internal training courses and open courses. Internal training is targeted training for employees of a specific enterprise, including corporate culture and system training, as well as special skills training within the enterprise. Open class is a wide range of training for multiple enterprises, not for specific enterprises. Generally, open classes are all about corporate culture and the big economic situation.
Generally speaking, Enterprise management training courses mainly include: excellent team building, efficient execution, art of encouragement, how to improve leadership effectiveness, excellent leadership, leadership art and management communication, excellent team leader management art, excellent management, improvement of team communication and cooperation ability, role cognition, employees' professional mentality, business etiquette and communication skills in the workplace, boxes that jump out of thinking-innovative thinking, human resource management of non-human resource managers, employee career planning, Salary management and long-term incentive system construction, target management, time management, legal risks of enterprise human resources under the new labor contract law, cost control and tax planning practice of real estate enterprises, marketing etiquette, stress and emotional management, from excellent professionals to management elites, professional training of new employees, improvement of comprehensive management ability of party and government leading cadres, MTP- management skills of grass-roots managers, eight strategies of hotel economic benefits, corporate professional image, Brand building and integrated marketing, brand marketing strategy, financing methods and skills of small and medium-sized enterprises, talent identification and recruitment, how to break through the bottleneck in enterprise management, management skills training of gold medal store managers, enterprise reengineering and second venture, financial risk management of small and medium-sized enterprises, corporate image and corporate culture, traditional culture and tea ceremony health preservation, human motivation and performance management, and top ten management skills of high-performance professional managers. Enterprise strategy and sustainable development, Yijing thinking and entrepreneur management literacy, TTT trainer training, emotional intelligence training for professionals, how to build the influence of leaders, win at the middle level-build an excellent management team for enterprises, control the risk of labor disputes in enterprises, be a good Bole-efficient recruitment and selection skills, necessary economic knowledge for professionals, official document writing training, strategic application in business negotiations, effective incentive and management of sales teams, How to correctly guide and manage the post-80s-90s generation, brand planning practice and case analysis, tax-related risk avoidance and tax planning, performance management and implementation difficulty analysis, performance problem analysis and solution, year-end performance appraisal and salary design scheme, how to attract, make good use of and retain key talents, sunshine mentality shaping, team kingdom-efficient team cohesion enhancement training.
9. What lessons should corporate culture training give leaders?
Enterprise training service package establishes enterprise training database.
The enterprise training service package includes ten management systems:
Each system gives you a targeted management module every month.
1February meets the annual management priorities of enterprises, and * * * gives you the 120 module;
Learn PPT in detail, with detailed notes and electronic files for you.
It is convenient for you to read, study and use.
Improve the management level of enterprises accurately, effectively and simply.
Directory of corporate culture and team building system:
April 30(th)
May ... month ... month ... month ... month ... month ... month ... month.
June … June … June … June … June … June.
July ... July ... July ... July ... July
August
Office etiquette skills in September.
How to establish a learning organization in October?
1 1 month …1month …11month …1month.
1February
More content is in YTT Enterprise Club.
Is modern enterprise management a corporate culture course?
Teaching outline of modern enterprise management course
First, the nature and tasks of the course.
Modern enterprise management course is a compulsory course for economic students. Under the condition of modern market economy, enterprises should first establish the concept of modern enterprise management and master the basic principles, strategic management and scientific decision-making methods of modern enterprise management. Therefore, it is of great significance to offer the course of enterprise management. Through the study of this course, students are required to cultivate the concept of modern management, enhance their practical ability to solve problems, and lay a good foundation for adapting to the challenges of the future society.
Second, the purpose and requirements of the course
Through the study of this course, students should be able to systematically master the basic theory, knowledge and foundation of modern enterprise management.
Methods: To cultivate students' ability to find, analyze and solve problems, and lay a foundation for students to take up their jobs and engage in practical management in the future. The basic requirements of this course are as follows:
1. Understanding: Mainly aimed at the basic concepts and principles of the course and the relevant background of the principles, it is required to be able to use them.
My own language describes the basic concepts, and I can tell the basic points of the basic principles and their practical significance to enterprise management.
2. Mastering method: mainly aimed at the basic operation method of the course, it is required to correctly use this method to solve problems, and
Can make a correct judgment on the calculation results.
3. Mastery: it is an important decision-making method in management, which requires not only correct application, but also the ability to draw inferences from others.
Third, it can be used flexibly according to changes in the actual situation.
4. Basic theories, knowledge and methods of modern enterprise management.
5. Focus on training: cultivate students' modern management concepts, enhance their practical ability to solve problems, and lay a good foundation for adapting to the challenges of the future society.
Third, the course content and requirements
(1) The first chapter is an overview of modern enterprise management.
Knowledge point: 1, the essence of enterprise and enterprise management
2. Principles and functions of enterprise management
3. Basic work of enterprise management and management modernization
Focus: the essence of enterprise and enterprise management; Principles and functions of enterprise management
Difficulties: the principle and function of enterprise management. Teaching Method: Class Time Allocation: Theory 14 (II), Chapter II Modern Enterprise System.
Knowledge point: 1, enterprise system
2. Modern enterprise system
3. Corporate transformation of state-owned enterprises.
Focus: modern enterprise system; Company system reform of state-owned enterprises
Difficulty: Teaching method of company system reform in state-owned enterprises: allocation of class hours: Theory 4
(C) Chapter III Modern Enterprise Organization
Knowledge points: 1, enterprise organization and its management principles
2, enterprise organization structure 3, enterprise organization structure type
Key points: enterprise organization and its management principles; Difficulties in enterprise organizational structure: Types of enterprise organizational structure Teaching methods: Allocation of teaching hours: Theory 4
(4) Chapter IV Business Environment of Modern Enterprises
Knowledge point: 1. Analysis of enterprise external environment
2, enterprise internal conditions analysis 3, SOTW analysis
Focus: analysis of the external environment of the enterprise; Analysis of internal conditions of enterprises; Analysis of SOTW Difficulties: Strategic Choice of Teaching Methods: Allocation of Teaching Hours: Theory 10
(V) Chapter V Enterprise Management Decisions and Strategies
Knowledge point: 1, enterprise management decision
2. Objectives and types of business strategy 3. Business strategy
4, the formulation and implementation of enterprise management strategy
Focus: business decision-making; The difficulty of strategic objectives and types of enterprise management: enterprise management decision. Teaching method: teaching
Class Time Allocation: Modern Enterprise Production Management Chapter VI Theory 8 (6)
Knowledge point: 1, the basic content of production management.
2. The development trend of modern production management. Production system design
4. Operation and management of production system. Production management supported by information technology
Focus: the basic content of production management; Operation and management of production system; Production management supported by information technology
Difficulties: operation and management of production system; Production management supported by information technology. Teaching Methods: Allocation of Teaching Time: Theory 8
(VII) Chapter VII Science and Technology Management of Modern Enterprises
Knowledge points: 1, technological progress, technological transformation and technological innovation
2, new product development 3, value engineering 4, equipment management
Focus: technological innovation, technology introduction and technological transformation; New product development; Difficulties in Value Engineering: Teaching Methods of Value Engineering: Allocation of Teaching Hours: Theory 8
(VIII) Chapter VIII Quality Management of Modern Enterprises
Knowledge point: 1. Present situation and development of quality management
2, total quality management 3, ISO9000 series standards 4, quality system certification.
Focus: total quality management. Difficulties: total quality management. Teaching methods: allocation of teaching hours: theory 4
(IX) Chapter IX Financial Management of Agency Enterprises
Knowledge point: 1. Main contents of financial management
2. Management of fixed assets and intangible assets
Focus: the main content of financial management; Management of fixed assets and intangible assets. Difficulties: management of fixed assets and intangible assets. Teaching methods: allocation of teaching hours: theory 4
(X) Chapter X Human Resource Management of Modern Enterprises
Knowledge point: 1, the basic content of human resource management.
2, reward management 3, quota and quota
4. Development trend of human resource management
Focus: the basic content of human resource management; Difficulties in Compensation Management: Teaching Methods of Compensation Management: Allocation of Teaching Hours: Theory 4
(XI) Chapter III XI Modern Enterprise Culture Management
Knowledge points: 1, corporate culture overview
2, the basic content of corporate culture 3, corporate culture construction
Focus: the basic content of corporate culture; Corporate culture construction. Difficulties: the basic content of corporate culture teaching methods: class allocation: theory 4
Fourth, the relationship with other courses.
The following courses of this course include enterprise management, production management and human resource management.
Verb (abbreviation for verb) outline description
This syllabus is suitable for three-year higher vocational students majoring in e-commerce, with 72 hours, of which 72 hours are theoretical. In the process of implementing this syllabus, teachers should appropriately adjust the focus according to the basic situation of students and the current situation of social and economic development at that time, and at the same time, according to the actual situation, with the principle of highlighting application and practicality, pay attention to strengthening students' practical operation ability.