2022 is drawing to a close, and it is about to enter a new year, 2023! New media must have a new marketing calendar! For new media people, there is no "festival", it is all "follow the trend" marketing! The indispensable marketing strategy of new media must be "following the trend"! Bian Xiao compiled a "2023 New Media Marketing Calendar" for everyone today, which helped you summarize hundreds of festivals, seasonal keywords and related hot spots. Don't hurry to collect and kill your colleagues and peers, let you write the explosive articles of 10w+ in one step, and become a marketing tycoon in seconds! I. Q 1 Marketing Calendar Quarter Keywords New Year's New Starting Point, Marriage Promotion, Romance, Reunion, Spring Festival travel rush Boom, Consumers, Caring for Women, New Year's Day, New Year's Eve, Spring Festival, Valentine's Day and Women's Day. For example, in 2022, Mr. Bao combined the hot topic of "Romantic Valentine's Day Gifts" and created a title "Valentine's Day is coming! Do not forward this article to your boyfriend's 10w+ post; For example, she published on Women's Day and created the article "She is on fire, this is the best news of Women's Day", telling every female developer who has devoted herself to the field of scientific and technological innovation, trying to break people's prejudice and calling on readers to pay attention to the power of women groups. For example, if you are an emotional account, you can focus on the troubles of family and relatives urging their younger generation to get married during the Spring Festival, such as "small coup to deal with relatives urging marriage"; If you are a grass account, you can create a tweet titled "List of Minority Gifts for Your Partner" on Valentine's Day. Q2 Marketing Calendar Quarter Keywords outing, outing, trick-or-treating, grateful mother, fatherly love, college entrance examination, childlike interest, April Fool's Day, Mother's Day, graduation season, Zhong Da promotion, Father's Day and Dragon Boat Festival on 6 18. For example, the person who broke up after graduation created by New World, do you regret it? "The tweet on this topic has been read by 10w+. For example, if you are a camera brand account, how to combine the hotspots in 6 18? You can think like this: "6 18 gift"-take stock of the camera models that novice Xiaobai quickly got started. Q3 marketing calendar quarterly keywords: reunification of the motherland, summer vacation, tourism, couples, school opening, teacher's kindness, reunion, Party Building Festival, Chinese Valentine's Day, school opening, Teacher's Day and Mid-Autumn Festival. The emotional account "I want what you need" published a 10w+ reading article entitled "Early Warning Analysis of Couples' Quarrel in 2020". Through the way of investigation report, we interviewed ten urban men and women at the same time, and counted the ritual dating places, the reasons for couples' quarrels, how to avoid quarrels, and how to enhance effective communication. For example, if you are a medical popular science account, you can launch an article entitled "Several moon cakes suitable for diabetics" in the Mid-Autumn Festival. If you change to an advertising copy account, you can also create a copy of the Mid-Autumn poster in combination with the Mid-Autumn hotspot. Q4 Marketing Calendar Quarter Keywords: small holiday, double 1 1 promotion, buying buy buy, down payment, annual summary, gifts, warm New Year's Day, Double Eleven, Christmas and New Year's Day historical hotspots, such as the novel "2022" written by Li Doudou in combination with "New Year's Eve" in June 5438+ 10. At the end of the year, this new media marketing calendar in 2023 came as a gift package, plus a marketing calendar schedule as a gift package. If necessary, click like and reply "666" to get it!