After experiencing a period of rapid increase driven by consumption upgrading, the current consumption demand in China is slowing down with the fall of the macroeconomic situation. In addition, the rising operating costs of restaurants, fierce competition in the industry and increased operational difficulties will lead to a steady growth of the overall catering market in China, with the growth rate expected to be around 7.9% in the next five years.

However, the overall growth rate of catering industry in China is still higher than the average growth level of social consumer goods retail industry in the next five years. Some types of markets have great opportunities for development, and new formats and models are constantly emerging in first-and second-tier cities. Coupled with the help of the internet, the catering market is still promising in the next few years.

With the help of the Internet, catering O2O has entered a stage of rapid development, bringing new opportunities for industry growth. According to the statistical data of the Forecast and Analysis Report on the Development Prospect and Investment of Catering Industry issued by Prospective Industry Research Institute, in 2065, the catering O2O market in China only reached 41700 million yuan, in 2065, the catering O2O market in China increased to 780 billion yuan, and in 2022, it reached 43,849.59 billion yuan.