The net profit of a store refers to the actual net profit obtained by the store after deducting all costs and expenses. The calculation formula of store net profit is as follows:

Net profit = total revenue-total cost-total expense

Among them, the total income refers to the total income obtained by the store from selling goods or providing services; The total cost includes direct cost and indirect cost. Direct costs refer to costs directly related to goods or services, such as raw materials, production costs and labor costs, while indirect costs refer to costs indirectly related to goods or services, such as rent, utilities and management fees. Total expenses refer to various expenses in the course of store operation, such as advertising fees, promotion fees, transportation fees, etc.

When calculating the net profit, we need to pay attention to the following points:

1. The calculation of costs and expenses should be accurate, including the details of direct costs, indirect costs and various expenses.

2. The actual total income can only be obtained by deducting the influence of returns, discounts and other factors.

3. The calculation result of net profit should be positive. If it is negative, it means that the store is losing money.

4. The calculation of net profit should be a dynamic process, which needs to be tracked and analyzed in time in order to adjust the business strategy in time.

In short, to calculate the net profit of a store, it is necessary to comprehensively and accurately consider all kinds of costs and expenses, and timely track and analyze the operation situation in order to make correct business decisions.