I heard a joke before. It took Europeans 300 years to sell a product from 5 yuan into a luxury product of 5,000 yuan, while it took China three years to sell a luxury product of 5,000 yuan into a knockoff product from 5 yuan. This reflects the conflict between product brand effect and emerging markets. Many times, price does not represent value.
Iron pot in Japan is the representative product of Japanese tea ceremony, that is, the production process follows the ancient law and has strict standards, so the price will far exceed the cost price of the goods when it rises from a simple commodity to a work of art.
The price of goods consists of cost value and added value. The range of added value is very wide, including brand, culture, art and so on. Each item can greatly increase the price of goods, which is incomparable to goods without added value.
Nowadays, all countries in the world attach great importance to the export of traditional culture, so they will use the behavior of the country to package their own brands and use the power of the country to promote the export of certain products. With the endorsement of national traditional culture, the added value of these products will be greatly improved, which is also conducive to the improvement of product prices. Iron pot, Japan, is one of them.
The added value of iron pot in Japan includes the traditional Japanese tea ceremony culture, iron pot's own design style, the promotion of brand effect brought by export, and the long production cycle caused by its traditional production technology, which are all factors that lead to the price increase of iron pot in Japan.
When people buy Japanese woks, they are actually paying extra for these added values. With the improvement of people's quality of life, the status of spiritual pursuit is gradually higher than material pursuit, and quality things are needed to decorate life and show taste. Everyone will choose different products according to their hobbies. When niche products gradually become popular products, the relationship between * * * will increase rapidly, and the price increase of products will become inevitable.
Iron pot and Japan actually originated from the tea ceremony culture of Tang Dynasty in China. At that time, the tea ceremony was very different from the modern tea ceremony circulating in China, so many handicraft styles popular in the Tang Dynasty have been lost in China, and now they have returned to China by importing from Japan, which has contributed to the spread and feedback of traditional culture. The health care effect of iron pot is not very technical, and many modern products can achieve it, but it lacks the cultural attributes behind it.
In people's general cognition, the quality of imported products is generally higher than that of local products, and the cultural atmosphere of ancient craft products is higher than that of modern products, so many people are keen on Japanese iron pots, which is a change in consumption concept brought about by the stable development of society. If you still need rationality when shopping, you should have your own views and concepts.