1, Li Ning
Speaking of sports brands, there are also various brands in the market, some are internationally famous brands, and some are just minority or unknown brands. The most popular sports brand in China is Li Ning, a brand founded by athlete Li Ning and a world brand. Advertisements always say that he is a leader in the sporting goods industry in China.
In fact, Li Ning's brand has a long history and has great influence in China. It is also the first sporting goods enterprise in China to sponsor the China sports delegation of the Asian Games.
2. Corner column
China sports brand Anta was founded in 199 1 and is headquartered in Fujian. Its main business scope is to design, manufacture and sell Anta brand sporting goods, not only sports shoes, but also some clothing, apparel, backpacks and other products.
During the development of China, Anta also had many customers, who all said that the brand was very popular because of its high cost performance. Moreover, Anta is also a famous brand product in China and has a certain position in the sporting goods industry.
Step 3: Xtep
This sports brand was founded on 200 1 and is headquartered in Fujian. Compared with the above two brands, Xtep was not established for a long time. Moreover, as far as its propaganda is concerned, it is endorsed by some star artists, thus expanding its popularity.
Later, the sales in China market also increased. Xtep is the most valuable domestic brand among the top 500 enterprises in China and a well-known trademark in China.