(2) In terms of the number of diamond shops, cosmetics/perfumes/skin care products account for the most, 10 15, accounting for 5.6% (referring to the proportion in this kind of goods, the same below); 983 women's wear/ladies' boutique/children's wear, accounting for 2.8%; There are 776 virtual objects/game equipment/game surroundings, accounting for17.5%; Jewelry/watches/glasses, 50 1, accounting for 2.8%; Daily use/household appliances/food/logistics, 37 1, accounting for 3. 1%. It is not difficult to see that virtual goods/game equipment/games are the best sellers, diamonds are the easiest to get, and diamond shops account for as much as 17.5%! There are 8 five diamond shops, accounting for 72.7% of the total number of five diamonds! ! The number of four drills and three drills is the largest! ! Heartless shops only account for 16% of this category, far lower than the heartless shops' 3 1.4%, and the lowest in Taobao! !
(3) Is there anything else that sells best? Woman! !
Look at the shops that have direct contact with women: women's wear/boutique women's wear/children's wear, cosmetics/perfume/skin care products, jewelry/watches/glasses, handbags/shoes and hats/children's accessories, and baby/pregnant women's products. The total number of these five types of shops is 8020 1, accounting for 45.5%; Among these five categories of goods, * * * has 2,822 diamond shops, accounting for 43.7% of all diamond shops. More than 70% registered users of Taobao are women. Through these figures, we can easily see that women-related products are the best sellers in Taobao, and the market for women's products here is very huge. So, if you set up a shop around women, serve women, and mainly serve women, then your shop is half successful!
Question 2: What kind of goods sell the most on Taobao? The first category of women's wear, the second category of electronic products and the third category of cosmetics.
Question 3: What are the most popular products on Taobao? The most sold goods on Taobao are as follows: from the point of view of the number of shops, women's wear/women's boutique/children's wear ranks first; The second to fifth places are: cosmetics/perfume/skin care products, jewelry/watches/glasses,18182; The number of shops for daily use/household appliances/food/logistics, computer networks and related equipment accounts for 53.8% of the total. The above data shows that this kind of goods are very popular and have a market in Taobao, and it also shows the fierce competition of this kind of goods.
Question 4: What sells well on Taobao? Many novice sellers of Taobao have asked me what is the best way to open a shop on Taobao? What is best sold is not supported by personal experience, but by numerical analysis. According to Taobao's sales statistics, as of June 4, 2007, the statistics were 14. Taobao Crown Store is still dominated by cosmetics, women's wear, mobile phones and games, and the number of boutique stores for women's wear and ladies is far ahead, reaching an astonishing 1.5 million! However, the large number of stores does not mean that women's wear sells well, because only 66.8 1% people have credit points, which means that 33. 19% people have never opened a single store (in fact, there are too few bad reviews on Taobao, so I ignored them and took credit points as sales records). In contrast, shops selling game cards and virtual goods account for 8 1.8 1%, while crown and diamond shops account for 24.54%, so these shops are the most successful on Taobao.
Shops selling ornaments were abused the most, and more than half (56.24%) shops never sold a small ornament. If you pay attention to the percentage of shops with credit points and the percentage of Crown Diamond shops in all categories, you will find that (except notebooks and prepaid cards), these two values are rising from top to bottom. The goods above are women's goods, and the goods below are men's goods, which means that the more shops selling men's goods, the more successful they are.
It is true that Taobao buyers are biased towards women. It seems that the sellers of Taobao are biased towards women (or the goods they sell are biased towards women), so the more people they sell, the more fierce the competition will be. In this case, it's better for someone to sell women's clothes again, hehe, this instruction is very doubtful.
Regarding the situation of competition, we can continue to analyze it from the above table. There are 13454 Crown and Diamond Shop for women's wear, and 10344 Crown and Diamond Shop for game cards. However, there are 176 in the Crown store where game cards are ordered, which is more than 120 in women's clothing. There are more jewelry crown diamond shops than mobile phone recharge cards, but there are only 9 jewelry crown merchants, far less than 59 mobile phone recharge cards. What do these numbers mean It shows that women's clothing and jewelry are concentrated, while game cards and mobile phone recharge cards are scattered. Users do not have a strong preference for the choice of prepaid cards, as long as the price is appropriate, while buying women's clothes and jewelry requires sellers to have a good image and reputation, which leads to a fierce competition.
To sum up the above two points, the conclusion is to open a shop on Taobao. First, it is easy to sell goods with low requirements for merchants, including low requirements for reputation, capital and distribution. The commodity category that meets these requirements is the point card recharge card; The second is the goods that merchants sell less, and all the goods that meet this premise are biased towards men.
There are two different things: more stores and easier sales. According to the statistics of iResearch, in 2007, the types of goods sold by online shopping sellers in China were mostly clothing, shoes and hats; However, in 2007, there were no clothes before online shopping in China 10. This statistical contradiction also reflects the contradiction between supply and demand. Online sellers want to sell clothes, but users don't buy it. This phenomenon is the same for B2C and C2C websites.
It is precisely because the cards on Taobao are easy to sell, so I found that some merchants turned to selling women's clothes after saving the points earned by the cards to win the championship. For example, this was called Jiayi Fashion Crown Store, which used to earn points by selling cards. This is called Celebrity House, and it is still selling prepaid cards at the moment. They all appeared when searching for women's clothes. The existence of these situations is also one of the reasons why there is an error in the statistics by credit score at the beginning of this paper.
The biggest error in statistics lies in turnover. According to the official statistics published on Taobao, the top ten best-selling goods ranked by turnover on Taobao are mobile phone communication equipment, cosmetics, notebook computers, virtual goods of online games, computer hardware, digital cameras, jewelry, sports and fitness, mobile phone recharge /IP cards, automobile and motorcycle accessories, while clothing is not in the top ten. In terms of transaction volume, in 2007, Taobao sold 40 million cosmetics such as nasal spray, 20 million prepaid cards, 20 million health products, 9.4 million books, 4.5 million pairs of shoes and 4.3 million lighters. & gt
Question 5: What sells best on Taobao? Someone has been using the level of Taobao shop to do statistical analysis of online sales. This statistical analysis has some truth (because Taobao's credit score is calculated according to the transaction volume) and some errors (to be explained below).
For example, "Snoopy House" "What's the best thing to sell in Taobao? The article "Women ~ ~" makes statistics on the situation of Taobao shops in August 2005, and draws the conclusion that because more than 70% of registered users of Taobao are women, Taobao sells the best products related to women.
This kind of statistics is very meaningful, so this article has been reprinted in many places, but if the analysis is too simple, the conclusion is not very reliable. First of all, only the turnover is counted, not the turnover. A 50 yuan dress and a 5000-yuan notebook count as one; Secondly, there is no analysis of the existing success ratio and competition, so it is impossible to explain what sells best.
Two years after this article was written, the diamonds of that year rose to the crown, so our analysis and statistics should also keep pace with the times. The following is my new statistics. Although it does not include all commodity categories, it includes the top 10 categories of Taobao official statistics:
The above is the statistics of 20071October 4 14. Cosmetics, women's wear, mobile phones and game prepaid cards are still the main shops in Crown, and the number of shops with women's wear and women's fine products is far ahead, reaching an astonishing 1.5 million! However, opening more stores does not necessarily mean that women's wear sells well, because only 66.8 1% of people have credit points, which means that 33. 19% of people have never opened one (there are too few bad reviews on Taobao, so I ignored it and took credit points as sales records). In contrast, shops selling game cards and virtual goods account for 8 1.8 1%, while crown and diamond shops account for 24.54%, so these shops are the most successful on Taobao.
Shops selling ornaments were abused the most, and more than half (56.24%) shops never sold a small ornament. If you pay attention to the percentage of stores with credit points and the percentage of Crown Diamond stores in all categories, you will find that (with the extreme exception of notebooks and prepaid cards), these two figures are rising from top to bottom. The goods above are women's goods, and the goods below are men's goods, which means that the more shops selling men's goods, the more successful they are.
It is true that Taobao buyers are biased towards women. It seems that the sellers of Taobao are biased towards women (or the goods they sell are biased towards women), so the more people they sell, the more fierce the competition will be. In this case, there will be suggestions for selling women's clothes, which is doubtful.
Regarding the situation of competition, we can continue to analyze it from the above table. There are 13454 Crown Diamond Shop for women's wear and 10344 Crown Diamond Shop for game cards. However, there are 176 in the Crown store where game cards are ordered, which is more than 120 in women's clothing. There are more jewelry crown diamond shops than mobile phone recharge cards, but there are only 9 jewelry crown merchants, far less than 59 mobile phone recharge cards. What do these data show? It shows that women's clothing and jewelry are concentrated, while game cards and mobile phone recharge cards are scattered. Users do not have a strong preference for the choice of prepaid cards, as long as the price is appropriate, while buying women's clothes and jewelry requires sellers to have a good image and reputation, which leads to a fierce competition.
To sum up the above two points, the conclusion is to open a shop on Taobao. First, it is easy to sell goods with low requirements for merchants, including low requirements for reputation, capital and distribution. The commodity category that meets these requirements is the point card recharge card; The second is to sell goods with fewer businesses, and those who meet this condition are goods that are biased towards men.
There are many shops and selling well are always two different things. According to the statistics of iResearch, in 2006, the types of goods sold by online shopping sellers in China were mostly clothing, shoes and hats; However, there were no clothes before online shopping in China 10 in 2006. This statistical contradiction also reflects the contradiction between supply and demand. Online sellers want to sell clothes, but users don't buy it. And this phenomenon is the same for both B2C and C2C websites.
It is precisely because the cards on Taobao are easy to sell, so it is found that some merchants have turned to selling women's clothes after winning the championship with the points earned by cards. For example, this store called Jiayi Fashion Crown used to earn points by selling cards, and this one is called ... >>
Question 6: What is the most popular thing in Taobao? What sells best on Taobao? Many friends' inquiries are about how to open a shop, what to sell to make money, what to sell best, and what to sell best on Taobao. What does Taobao sell to make money? What is the most profitable thing to sell online? Wait ~ Oh, what's the best thing to sell in Taobao? Let's look at a statistical table first. I. Distribution of Taobao Stores As of August 2005, there were 176260 stores in Taobao.com. Among them, five diamond 1 1 store, four diamond 90 store, three diamond 4 18 store, two diamond 1532 store and one diamond 4408 store. There are 5,963 families with five hearts, 969 families with four hearts1family, 22,986 families with three hearts, 46,535 families with two hearts and 29,200 families with one heart; There are 55,426 heartless families. Taobao * * * has 8 million items, with an average of 45.3 items per store. Now about 650 stores in Taobao join this big family every day. Judging from the above data, it is very easy to open a shop in Taobao, but it is not easy to make diamonds. Second, the survival status of Taobao shops There are 6,459 diamond shops, accounting for 3.66% of the total number of shops; Heartless shops account for 3 1.4% of the total number of Taobao shops, including newly opened shops, but most of them are old shops. It seems that these people just put some goods on them and don't really care about running the store. Shops below level 2131161home, accounting for 74.4%. It seems that most Taobao shops are depressed, and there are more shops and more goods, which is not terrible. As long as we make our own characteristics and operate with care, we will certainly succeed. Third, what is the best selling of Taobao? Let's see (1) From the point of view of the number of shops, the least number of shops is residential/shops/office buildings, only118; The second to fifth are 947 pieces of office equipment and consumables respectively; Infants/pregnant women,1186; Cars/motorcycles/bicycles 1509, household electronic appliances 160 1. The lack of shops reflects that such goods are not easy to sell, resulting in too few shops. It can also be seen that this kind of goods is not suitable for online sales. (2) In terms of the number of diamond shops, the least diamond shops are 3 rental houses/shops/office buildings, followed by 12 office equipment and consumables, 36 cars/motorcycles/bicycles, 54 pets and supplies, 56 musical instruments/stars/handicrafts and 57 household electronic appliances. The lack of diamond shops means that these items are not easy to sell (the lack of shops is also one of the reasons). Fourth, what is the best thing to sell in Taobao? (1) In terms of the number of shops, the largest number of shops is women's wear/women's boutique/children's wear, with 35,434 shops, ranking first; The second to fifth places are: cosmetics/perfume/skin care products,18277; Jewelry/watches/glasses,18182; Daily use/household appliances/food/logistics,11795; Computer network and related equipment 1 1057, and the number of such goods stores accounts for 53.8% of the total. The above data shows that this kind of goods are very popular and have a market in Taobao, and it also shows the fierce competition of this kind of goods. (2) In terms of the number of diamond shops, the most diamond shops are cosmetics/perfumes/skin care products, 10 15, accounting for 5.6% (referring to the proportion in this kind of goods, the same below); 983 women's wear/ladies' boutique/children's wear, accounting for 2.8%; There are 776 virtual objects/game equipment/game surroundings, accounting for17.5%; Jewelry/watches/glasses, 50 1, accounting for 2.8%; Daily use/household appliances/food/logistics, 37 1, accounting for 3. 1%. It is not difficult to see that virtual goods/game equipment/games are the best sellers, diamonds are the easiest to get, and diamond shops account for as much as 17.5%! There are 8 five diamond shops, accounting for 72.7% of the total number of five diamonds! ! The number of four drills and three drills is the largest! ! Heartless shops only account for 16% of this category, far lower than the heartless shops' 3 1.4%, and the lowest in Taobao! ! (3) Is there anything else that sells best? Woman! ! Look at having sex with women ... >>
Question 7: What do you sell turquoise on Taobao? Through analysis, according to the sales volume on Taobao, five best-selling goods on Taobao are obtained:
(1) Clothing, shoes and hats (mainly women's wear)
This kind of products belong to consumer goods, and there is a great demand. There are many sources on the Internet. Moreover, because of the name, buyers are not good at comparing prices, and profits are better controlled.
Clothing, shoes, hats and cosmetics have a large profit margin. Taobao sellers with an annual salary of tens of thousands, hundreds of thousands or even millions sell either women's clothes or cosmetics (body/weight loss). I have a friend who specializes in selling women's clothes. It's a genuine high imitation women's dress-it's the same style as a famous brand, with better workmanship, but it's another brand. He claims to be hundreds of thousands a year, but I estimate that his real profit may be more, because he sends hundreds of pieces every day. A piece 10 yuan can earn thousands a day. As we all know, the profit of a garment is usually above 10 yuan.
(2) Cosmetics (including slimming/shaping, etc.). )
The demand is large, the cost is low, and fakes are everywhere. You lose weight by Baidu, and most of them are websites recommended by taobao guest. Why? This kind of products make a lot of money and are profitable. Women can pay a lot for beauty.
(3) Virtual products (mobile phone recharge, game coins, game equipment, Q coins, etc. )
The demand is too great. Doesn't that house have a cell phone? Friends who play online games are also like yaks. But the profit itself is not high. Generally selling one, the profit is only a few cents or even a few cents. Despite this, there are still many sellers selling mobile phone recharge on Taobao. Many sellers who sell other goods also recharge their mobile phones. Why is this? Because selling virtual products is the fastest and most effective way to improve the reputation of sellers. As we all know, all the merchants on Taobao have credit rating. The higher the credit rating, the more you can win the trust of buyers, which I believe everyone who has bought something online knows. Selling mobile phone recharge cards can complete a transaction in a few minutes. After the transaction is completed, it will generally be well received by buyers. Therefore, selling mobile phone recharge cards is the fastest and most effective way for you to accumulate favorable comments from sellers. In addition, the high agent recruitment commission (300 yuan software agents can get 195 or even higher commission. The profit of the fifth-generation clothing consignment software of 500 yuan is much higher), which is also the reason why many people are doing it now, mainly relying on promotion agents to earn high commissions and promoting in a proper way. It is common to earn thousands of dollars a month and tens of thousands a month. Interested students can learn about it. You can contact Want Want ID: the secret you can't help but tell.
(4)IT (mobile phones, computers and their accessories, etc. )
Generally, those who sell such products are merchants who have physical stores in it stores. Generally, the transaction volume of such products is relatively large, which is generally more than several hundred yuan. I am also a digital controller, and I often buy digital electronic products from Taobao.
(5) maternity products
There are still many people who buy maternity products online. Pregnant women or women who have just given birth are generally not convenient to go out shopping, so online shopping has become a good choice for them. Milk powder, maternity clothes, radiation protection clothes, diapers, bottles, pacifiers, prenatal education products and so on all have good potential markets.
(6) Service category
There is no need to find any source of goods for this commodity, and there is no cost pressure. It depends entirely on the seller's personal ability, selling services. For example, online shop design, photo processing, website design, paper writing, text translation, pirated software, pirated e-books and so on.
Question 8: How do sellers find out what treasures Taobao sells the most? This can be found in the seller center and business staff of Taobao shop.
Question 9: What do you buy the most on Taobao? Women's wear costs a lot, and people who buy more will sell more.
Question 10: What is the best thing to buy on Taobao? This is the official statistics of Taobao.