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What is continuous replication?
This sentence comes from Xiao Lufeng, the small boss of Taobao women's clothing store, and keeps walking.

The complete copy is:

When you wrote PPT, Alaska cod was jumping out of the water. When reading the report, the golden monkey in Baima Snow Mountain had just climbed to the top of the tree. When you squeeze into the subway, Shan Ying in Tibet has been hovering in the clouds. When you quarreled in the meeting, backpackers from Nepal raised their glasses together by the fire. There are some roads you can't walk in high heels, some air you can't smell with perfume, and some people you will never meet in an office building.

Extended data:

As a Tao Tao brand that focuses on women's literature and art, Walking Non-stop is the most famous copy, which shows the unstable, unwilling and unhappy emotions in the hearts of urban literary young women.

They are eager to get rid of high heels, lose their professional smiles, ignore endless PPT and Word, give their bosses a dirty look, and then put on their favorite literary clothes to go to Alaska, Nepal and Prague. They walked on, expressing all their humble feelings.

"Walking non-stop" is one of the few women's clothing stores on Taobao that form a brand effect. It focuses on literary style and pursues simple and comfortable dressing experience, especially its product copy, which shapes its personalized consciousness and makes the "girls" who like to patronize this store find a sense of belonging in their hearts.

Many female fans began to be moved by the store's words and then put on the clothes of this store. Someone left a message saying that even if he didn't buy anything, he was used to visiting his Taobao shop.

References:

Sina technology-keep going: the growth of literary partners