1, need to improve positioning. In other words, you must introduce yourself: for example, when cooking food, you must include accurate text introductions such as "expert in choosing food" and "focusing on seasoning food". So don't rush to send videos just after you register with Tik Tok. The first thing to do is to improve your personal information.

2, avatar settings. Perhaps many friends have overlooked this point. It is best to use some content related to your own matrix brand. For example, skin care brands can set up beauty products or professional beauty consultants as avatars. If it is a gym, it must be a coach in Shuai Shuai, or a brand LOGO with a unified logo. Be sure to set it according to the actual situation of your own brand, instead of using an anime picture or an unrelated brand avatar.

3, avatar settings. Perhaps many friends have overlooked this point. It is best to use some content related to your own matrix brand. For example, skin care brands can set up beauty products or professional beauty consultants as avatars. If it is a gym, it must be a coach in Shuai Shuai, or a brand LOGO with a unified logo. Be sure to set it according to the actual situation of your own brand, instead of using an anime picture or an unrelated brand avatar.

4. Attract users outside the brand to join and participate in the matrix, and more people will help you distribute the matrix. Here's a chestnut: Shenma Workshop Million Talents Incubation Plan, which allows matrix users to add 2- 10 yuan to the pre-award task when releasing videos, so as long as they release, they can get bonuses other than commission. After joining the matrix, they can also stimulate the enthusiasm of matrix users to publish videos, and achieve a win-win situation for brand promotion and user publishing.