The phenomenon of brushing gifts in webcasting is quite common, and it is one of the important income models. These gifts can have different special effects after being bought by others, which is an important way to get in touch with the anchor, so many people are willing to brush gifts for their idols, and the anchor can exchange them into RMB on his own platform.
When the number of fans reaches a certain level, the anchor platform will have certain commercial value. After seeing it, some merchants can conduct business cooperation, use the platform for publicity and provide economic benefits to the platform.
The broadcast page of the anchor can be modified, such as adding a QR code, which gives the opportunity to join the advertisement.
In the normal live broadcast process, the anchor can mention the name of the goods or enterprises he cooperates with in language, which is also a means of profit.
There are usually various ornaments in the live broadcast room, which can also be a means for the anchor to make a profit. Putting some commercial goods in a more conspicuous position is also one of the ways to make a profit.