Business people have given many different expressions according to their status and participation in e-commerce. The following are some representative and authoritative definitions:
The International Chamber of Commerce held the World Business Agenda of E-commerce in Paris in June. Experts and representatives attending the meeting
The concept of e-commerce is expounded most authoritatively: e-commerce refers to the electronization of trade activities at all stages of the whole trade process.
In the scope of coverage, it can be defined as: any form of commercial transactions conducted by both parties through electronic transactions rather than face-to-face communication or direct interviews; Technically, you can
Defined as: E-commerce is a multi-technology aggregation, including data exchange (such as electronic data exchange, e-mail), data acquisition (* * * access to database, bulletin board system) and self-management.
Dynamically capture data (bar code), etc. The business covered by e-commerce includes: information exchange, pre-sales and after-sales service (providing detailed information of products and services, technical guide for product use, and answering customer questions).
Opinions), sales, electronic payment (using electronic fund transfer, credit card, electronic check, electronic cash), transportation (including delivery management and transportation tracking of goods, and electronic.
Transfer the actual delivery of products), the establishment of virtual enterprises (establishing a physically nonexistent enterprise, centralizing the rights of multiple independent small and medium-sized companies and providing more things than any single company).
Many products and services), companies and trading partners can share and operate * * * business methods.
American scholars Revere Calaque Tower and Andrew B. Whiston put forward in their book The Frontiers of E-commerce: "In a broad sense, e-commerce is a modern way of business. This method
By improving the quality of products and services and the speed of service delivery, we can meet the needs of government organizations, manufacturers and consumers to reduce costs. This concept is also used to find letters through computer networks.
Interest in supporting decision making. Generally speaking, today's e-commerce links the information, products and services of buyers and sellers through computer networks, while the future e-commerce will link them through letters.
A line in countless computer networks on the expressway, connecting buyers and sellers. "
The European Parliament defines the "European E-commerce Initiative" as: "E-commerce is a commercial activity conducted by electronic means. It processes and transmits data, including documents, electronically.
Ben, sound and image. It involves many activities, including electronic trade and service of goods, online data transmission, electronic fund transfer, electronic securities trading, electronic shipping documents,
Commercial auction, cooperative design and engineering, online information and public goods procurement. It includes products (such as consumer goods and special equipment) and services (such as information services, financial and legal services).
Traditional activities (such as fitness and education) and confidence activities (such as virtual shopping and virtual training). "
Li Qi, a professor at the Institute of Electronic Commerce of Shaanxi University of Finance and Economics, said: "In a broad sense, electronic commerce can be defined as the application of electronic tools in business activities. Electronic tools include from primary to secondary.
From telegraph and telephone to modern systems such as NII, GII and Internet, commercial activities begin with the demand activities for commodities (physical and non-physical, commodities and commercialized production factors, etc.). ) to the goods.
Reasonable and legal consumption excludes all activities after the typical production process. In a narrow sense, e-commerce can be defined as: mastering the letter in a modern society with highly developed technology and economy.
Information technology and business rules, systematic use of electronic tools, high efficiency and low cost to engage in various activities centered on commodity exchange. "
Hewlett-Packard believes that e-commerce simply refers to the realization of electronization and automation in all aspects from pre-sales service to after-sales support.
IBM believes that e-commerce refers to the activities of exchanging business data and developing business by digital electronic means, and it is a wide contact with traditional information technology departments on the Internet.
Under the background of rich resource combination, an interrelated dynamic business activity came into being.
In a word, ICC, HP and IBM all believe that e-commerce is connected by using existing computer hardware, software and network infrastructure through certain agreements.
The way to conduct various business activities in the electronic network environment. Therefore, a scientific understanding of the concept of e-commerce should include the following basic aspects:
E-commerce is the automation and electronization of the whole trade activity.
E-commerce is a process of engaging in various business activities by using various electronic tools and technologies. Electronic tools refer to computer hardware and network infrastructure (including the Internet,
Intranet, various local area networks, etc. ); Electronic technology refers to a multi-technology collection that processes, transmits, exchanges and obtains data.
E-commerce permeates all stages of trade activities, so its content is very extensive, including information exchange, pre-sale and after-sales service, sales, electronic payment, transportation, establishing virtual enterprises and * * * enjoying resources.
Wait a minute.
Participants in e-commerce include consumers, vendors, suppliers, employees of enterprises, banks or financial institutions, governments and other institutions or individuals.
The purpose of e-commerce is to realize efficient and low-cost trade activities of enterprises and even the whole society.