Let me explain: it is actually a systematic planning process. It needs not only an idea, but all the links, which are interlocking at all times. By creating news events that everyone likes to see and hear, the purpose of advertising is achieved, which is event marketing.
The recent million treasure hunt in Kerry City is a very successful event marketing!
Christmas "Million Treasures" in Kerry City
Kerry City, as the "new landmark of fashion and luxury" in Shencheng, not only has cutting-edge fashion brands, but also has a brand-new and open shopping experience, becoming the "first stop of literary luxury" for young people!
It is precisely because Kerry City has grasped the "mind" of this group of "young people" who are pursuing the fashion frontier lifestyle that it has launched the most interesting "Million Treasure Hunt"!
It can be said that the form of this activity is very novel, boldly integrated into the most popular "Christmas blind box" form, attracting all the "fashion essence" of Shencheng, and the blind box copy embodies the funeral culture incisively and vividly, making countless online celebrities scramble to watch!
From the time line, this treasure hunt lasts for three days, 2065438+2009 65438+February 20-22, just before Christmas, which can be used as a warm-up period for Christmas; From the layout line, whether online or offline, you can successfully "intercept" a lot of traffic!
Similarly, "Great You", as the co-organizer of this "Treasure Activity", also gained a batch of traffic, and at the same time, created a batch of traffic! The reason why I say this is because of the fashion DNA of "Great You"!
Fashion DNA of "Great You"
The slogan of "Great You" is "The Wardrobe of Social Experts". Obviously, the market-oriented audience is the leading opinion leader! This group of women are pursuing a lifestyle that is at the forefront of fashion!
So what are the younger genes in Great You? To sum up in one sentence: you do beauty because you want to pursue a youthful face; You exercise because you want to be young; Wearing clothes can express a young attitude; Awesome, you have been doing one thing, that is, constantly developing young people's wearing programs!
The artistic atmosphere of fashion personality is almost full of "great you" floral space and light beauty space. Green plants, lights and soft sofas are like the favorite quiet leisure space for fashionable women. Sitting here for office or afternoon tea is also an excellent choice!
Of course, there are many ways to be young. Either you are really young, which is an innate advantage, or you look really young. It all depends on the method. You can pay attention to the beautiful GZH and guess the age of the third brother. If you want a young method, he will share it with you without reservation. After all, beautiful tops have helped many people become young, fashionable and trend-setting!