"like it! At present, the official account of Tik Tok's "Talent Show" has 140w+ fans, including previews, feature films, highlights and tidbits, with a cumulative broadcast volume of11600,000 times.

Among them, the clips related to talents have a high popularity. For example, the clip of the nonsense comedy magic has 573,000 likes and the page has 472,000 likes. In addition, there are talents such as Cotton Brother and Fitness Brother all over the Internet, and they have also been praised by Zhao, a spokesperson of the Ministry of Foreign Affairs.

The achievement of this series of achievements shows that the content output by this account is widely loved by users and is also the core advantage of Tik Tok's operation of variety IP.

Program function

"like it! The talent show takes "talent+characters+plot" as the main line to carry out in-depth innovation, effectively tap people's lives, "like" inspirational stories in public life, and finally show talents with temperature and tell stories with temperature, which greatly stimulates the power of "like" and realizes the transmission of positive energy.

"like it! Talent shows seek talents who can arouse the public and realize positive values through the interactive way of "like" with the participation of the whole people, publicize talents in a temperature-sensitive way, tell stories in a temperature-sensitive way, improve their social influence and value, and convey the power of the spirit of "like".